Uphold and Strengthen the Party’s Overall Leadership over Propaganda, Ideology, and Cultural Work

To uphold the Party’s cultural leadership, it is necessary to implement the overall leadership of the Party over propaganda, ideology, and cultural work in practice. Party leadership plays a fundamental role in determining the nature, tone, and direction of propaganda, ideology, and cultural work. Upholding and strengthening the Party’s overall leadership over propaganda, ideology, and cultural work is a prominent feature and fine tradition of Marxist political parties, and it is also a fundamental requirement for doing this work well and promoting the flourishing development of socialist culture with Chinese characteristics in the New Era. On the new journey of the New Era, we must further uphold and strengthen the Party’s overall leadership over propaganda, ideology, and cultural work, enhance the Party’s capacity and level in leading this work, and continuously open up new prospects for propaganda, ideology, and cultural work.

坚持党的文化领导权，必须把坚持和加强党对宣传思想文化工作的全面领导落到实处。党的领导对于宣传思想文化工作起着定性定调定向的根本性作用，坚持和加强党对宣传思想文化工作的全面领导是马克思主义政党的突出特点和优良传统，也是做好宣传思想文化工作、推动新时代中国特色社会主义文化繁荣发展的根本要求。新时代新征程，必须进一步坚持和加强党对宣传思想文化工作的全面领导，提高党领导宣传思想文化工作的能力和水平，不断开创宣传思想文化工作新局面。

1. A Prominent Feature and Fine Tradition of Marxist Political Parties

1.马克思主义政党的突出特点与优良传统

In leading the proletarian revolutionary movement, Marx and Engels creatively raised the issue of the ideological leadership of Marxist political parties and made important expositions on why and how to strengthen ideological leadership. On the one hand, ideological leadership plays an important role in the revolutionary movement. For example, Marx and Engels emphasized that “the Communists disdain to conceal their views and aims. They openly declare that their ends can be attained only by the forcible overthrow of all existing social conditions.” [1]1 The “two overall situations” (两个大局) refers to the overall situation of the great rejuvenation of the Chinese nation and the overall situation of changes unseen in a century. On the other hand, the Party’s leadership over propaganda work is an important means of realizing ideological leadership. In the view of Marx and Engels, the press, by its mission, is “the ubiquitous eye, the thousand-echoing voice of the people’s spirit that passionately defends its own freedom,” and its task is “first of all to organize discussion, to argue, elucidate, and defend the Party’s demands, and to refute and overthrow the various demands and assertions put forward by hostile parties.” [2]2 “Nationwide chessboard” (全国一盘棋) is a Chinese idiom meaning coordinated planning and unified action across the entire country.

在领导无产阶级革命运动中，马克思恩格斯创造性地提出了马克思主义政党思想领导的问题，就为何及如何加强思想领导作出了重要论述。一方面，思想领导对于革命运动具有重要作用。例如，马克思恩格斯强调，“共产党一分钟也不忽略教育工人尽可能明确地意识到资产阶级和无产阶级的敌对的对立”。另一方面，党对宣传工作的领导是实现思想领导的重要途径。在马克思恩格斯看来，报刊按其使命来说，“是无处不在的耳目，是热情维护自己自由的人民精神的千呼万应的喉舌”，其任务“首先是组织讨论，论证、阐发和捍卫党的要求，批驳和推翻敌对党提出的各种要求和论断”。

In the surging international communist movement, whether a Marxist political party can consistently uphold its leadership over propaganda, ideology, and cultural work is of critical importance. In the practice of leading the Soviet revolution and construction, Lenin attached great importance to the issue of the Party’s leadership over propaganda and ideological work, clearly expounded the principle of Party spirit in propaganda and ideological work, and established the system of “the Central Committee’s organ newspaper,” effectively ensuring the Party’s leadership and supervision over propaganda and ideological work. However, in the late 1980s and early 1990s, Gorbachev and others voluntarily relinquished leadership over the field of public opinion and propaganda, including news media. In 1989, the USSR State Committee for Public Education issued an order abolishing the requirement for university and other higher education students to study Marxist-Leninist courses; in 1990, the draft action program adopted by the CPSU Central Committee plenum proposed “resolutely abandoning ideological restrictions, dogmatism, and intolerance toward other views and ideologies”; and so on. It can be said that the loss of cultural leadership was a very important reason for the collapse of the CPSU and the disintegration of the Soviet Union. This painful lesson shows that socialist propaganda, ideology, and cultural work must be led by a Marxist political party; if the Party’s leadership is lost, propaganda, ideology, and cultural work will deviate from the correct track, and the Party and the state will face the danger of collapse.

在波澜壮阔的国际共产主义运动中，能否始终坚持对宣传思想文化工作的领导，对于马克思主义政党而言至为关键。在领导苏俄革命和建设的实践中，列宁高度重视党对宣传思想工作领导权的问题，明确阐释了宣传思想工作的党性原则，确立起“中央委员会的机关报”体制，有力保证了党对宣传思想工作的领导和监督。但到了20世纪80年代末90年代初，戈尔巴乔夫等人却主动放弃了对新闻媒体等舆论宣传领域的领导权。1989年苏联国家教育委员会颁布取消大学和其他高校学生必须学习马列主义课程的命令；1990年苏共中央全会通过的行动纲领草案提出“坚决摒弃对其他观点与思想的意识形态限制，教条主义和不容忍态度”；等等。可以说，文化领导权的丧失是苏共亡党亡国一个十分重要的原因。这一沉痛教训表明，社会主义宣传思想文化工作必须由马克思主义政党来领导；丧失了党的领导，宣传思想文化工作就会脱离正确轨道，党和国家也将会面临覆灭的危险。

Upholding and strengthening the Party’s overall leadership over propaganda, ideology, and cultural work is a fine tradition of the CPC in leading this work over the past century and more. During the revolutionary war years, in response to the phenomenon of some Party organizations neglecting propaganda work, Comrade Mao Zedong wrote articles such as “The Propaganda of News Agencies and Newspapers Must Conform to Party Policy” and “Party Newspapers Must Unconditionally Propagate the Central Committee’s Line and Policies” to criticize this, and specifically pointed out that Party leaders at all levels “should take the newspaper into their own hands as a weapon for organizing all work.” [3]3 “Spirit of driving a nail” (钉钉子精神) is a CPC slogan urging persistent and focused effort to implement tasks thoroughly. After the founding of New China, the Party Central Committee established a responsibility system for propaganda work, proposing that “Party committees at all levels must truly regard ideological leadership as their primary duty of leadership,” further strengthening the Party’s overall leadership over propaganda and ideological work. Since reform and opening up, Comrade Deng Xiaoping clearly stated that “Party newspapers and Party journals must unconditionally propagate the Party’s propositions.” [4]4 The Fourth Plenary Session of the 19th Central Committee was held in October 2019; it adopted a decision on upholding and improving the system of socialism with Chinese characteristics and advancing the modernization of the national governance system and governance capacity. Entering the New Era, the Party Central Committee with Comrade Xi Jinping at its core has attached great importance to the Party’s overall leadership over propaganda, ideology, and cultural work, emphasizing the need to “strengthen the Party’s overall leadership over propaganda and ideological work” and “do propaganda and ideological work well requires the whole Party to act,” promoting historic achievements in the cause of propaganda, ideology, and culture in the New Era. It can be said that upholding and strengthening the Party’s overall leadership over propaganda, ideology, and cultural work is a summary and elevation of the successful experience of the Party’s century-long struggle, containing profound historical inevitability.

坚持和加强党对宣传思想文化工作的全面领导，是百余年来中国共产党领导宣传思想文化工作的优良传统。革命战争年代，针对部分党组织漠视宣传工作的现象，毛泽东同志撰写了《通讯社和报纸的宣传应符合党的政策》《党报必须无条件地宣传中央的路线和政策》等文章进行批评，并特别指出党的各级领导“应该把报纸拿在自己手里，作为组织一切工作的一个武器”。新中国成立后，党中央确立了宣传工作责任制，提出“各级党委必须真正做到把思想领导当做自己领导的首要职责”，进一步强化了党对宣传思想工作的全面领导。改革开放以来，邓小平同志旗帜鲜明提出，“党报党刊一定要无条件地宣传党的主张”。进入新时代，以习近平同志为核心的党中央高度重视党对宣传思想文化工作的全面领导，强调要“加强党对宣传思想工作的全面领导”“做好宣传思想工作必须全党动手”，推动新时代宣传思想文化事业取得历史性成就。可以说，坚持和加强党对宣传思想文化工作的全面领导，是对党百余年奋斗成功经验的总结升华，蕴含着深刻的历史必然性。

2. A Fundamental Requirement for Doing Propaganda, Ideology, and Cultural Work Well on the New Journey

2.新征程上做好宣传思想文化工作的根本要求

Upholding and strengthening the Party’s overall leadership ensures that propaganda, ideology, and cultural work always advances steadily in the correct direction. At present, although the situation in China’s ideological sphere has undergone a comprehensive and fundamental transformation, it also faces complex and sharp struggles under the new circumstances. On the one hand, changes unseen in a century are unfolding in ways unprecedented in history, and the balance of international power is undergoing the most revolutionary change since modern times. In this process, the exchange, interaction, and integration of ideas and cultures among countries are becoming increasingly profound and complex. International hostile forces are stepping up their efforts to infiltrate and contain China, leveraging their network resources and technological advantages to create a large amount of negative public opinion that confuses and misleads, attempting to cause ideological and social chaos. On the other hand, China is in a critical period of the great rejuvenation of the Chinese nation. With the profound changes in China’s economy and society and the deep adjustment of interest patterns, various deep-seated contradictions are constantly emerging. Complex and volatile social issues give rise to a diverse landscape of social consciousness. Domestic social thought and ideology are becoming increasingly complex, diverse, and intertwined, and some erroneous social trends of thought are seizing opportunities to emerge, attempting to challenge the guiding position of Marxism and subvert the leadership of the CPC and the socialist system. To solve the complex problems in the ideological sphere and ensure that the socialist nature of propaganda, ideology, and cultural work remains unshaken, fundamentally, it depends on the Party’s leadership. The leadership of the CPC is the most essential characteristic of socialism with Chinese characteristics and plays a fundamental role in propaganda, ideology, and cultural work. Upholding and strengthening the Party’s overall leadership over propaganda, ideology, and cultural work can effectively defuse the risks and challenges facing the ideological sphere and ensure that propaganda, ideology, and cultural work always advances in the correct direction.

坚持和加强党的全面领导，确保宣传思想文化工作始终沿着正确方向稳步前进。当前，我国意识形态领域形势虽然发生全局性、根本性转变，但在新形势下也面临复杂尖锐的斗争。一方面，世界百年未有之大变局正以前所未有的方式展开，国际力量对比正在发生近代以来最具革命性的变化。其间，各国思想文化交流交锋交融愈加深刻复杂，国际敌对势力加紧对我国渗透遏制，凭借其掌握的网络资源和技术优势，制造大量混淆视听的负面舆论，企图造成思想与社会混乱。另一方面，我国正处于中华民族伟大复兴的关键时期，随着我国经济社会的深刻变革、利益格局的深刻调整，各种深层次矛盾不断凸显，复杂多变的社会问题催生出多样化的社会意识景观，国内社会思想意识愈发复杂多样、相互交织，一些错误社会思潮伺机冒头，妄图挑战马克思主义指导地位、颠覆中国共产党的领导和社会主义制度。破解意识形态领域的复杂问题，保证宣传思想文化工作的社会主义属性不动摇，从根本上讲还是要靠党的领导。中国共产党领导是中国特色社会主义最本质的特征，在宣传思想文化工作中发挥着根本性作用。坚持和加强党对宣传思想文化工作的全面领导，能够有效化解意识形态领域面临的风险挑战，确保宣传思想文化工作始终沿着正确方向前进。

Upholding and strengthening the Party’s overall leadership can provide overall planning for doing propaganda, ideology, and cultural work well. General Secretary Xi Jinping pointed out: “Propaganda, ideology, and cultural work concerns the future and destiny of the Party, concerns the long-term stability of the country, and concerns national cohesion and centripetal force; it is an extremely important task.” [5]5 Xi Jinping Thought on Culture (习近平文化思想) was formally articulated at the National Conference on Propaganda, Ideology, and Cultural Work in October 2023, as a component of Xi Jinping Thought on Socialism with Chinese Characteristics for a New Era. As international competition becomes increasingly fierce, to some extent, propaganda, ideology, and cultural work has risen to become a key variable affecting global development trends and the direction of national development, becoming more strategic and holistic. How to always think and study issues from the perspective of both domestic and international situations, the overall development of the Party and the state, and the overall situation of propaganda, ideology, and cultural work has become an important issue that urgently needs to be solved in doing this work well on the new journey of the New Era. The Party, the government, the military, the people, and the schools, east, west, south, north, and center — the Party leads everything. The CPC occupies the core leadership position of commanding the overall situation and coordinating all parties, and it can grasp the general trend and plan the overall situation. Upholding and strengthening the Party’s overall leadership over propaganda, ideology, and cultural work can transcend departmental limitations and interest constraints, stand at the overall and strategic height, integrate propaganda, ideology, and cultural work into both domestic and international fields, and into various fields such as economic, political, cultural, social, and ecological civilization construction for advancement and planning, thereby constructing a scientific, reasonable, and sustainable top-level design and strategic deployment, and promoting propaganda, ideology, and cultural work in the New Era to show new vitality and new achievements.

坚持和加强党的全面领导，能够为做好宣传思想文化工作提供大局谋划。习近平总书记指出：“宣传思想文化工作事关党的前途命运，事关国家长治久安，事关民族凝聚力和向心力，是一项极端重要的工作。”随着国际竞争的日趋激烈，某种程度上说，宣传思想文化工作已上升为影响全球发展大势、左右国家发展走向的关键变量，更具战略性和全局性。如何始终站在国内国际两个大局、党和国家发展大局、宣传思想文化工作全局来思考和研究问题，成为新时代新征程做好宣传思想文化工作亟须解决的重要课题。党政军民学，东西南北中，党是领导一切的。中国共产党处在总揽全局、协调各方的领导核心地位，能够把握大势、谋划大局。坚持和加强党对宣传思想文化工作的全面领导，能够跳出部门局限、利益牵制，站在全局和战略的高度，将宣传思想文化工作融入国际国内两个场域，融入经济、政治、文化、社会、生态文明建设等各个领域来推进和谋划，从而建构起科学合理、可持续发展的顶层设计与战略部署，推动新时代宣传思想文化工作展现新气象新作为。

Upholding and strengthening the Party’s overall leadership can gather a strong combined force for doing a good job in propaganda, ideology, and cultural work. Against the backdrop of an era in which the “two overall situations” [1]1 The “two overall situations” (两个大局) refers to the overall situation of the great rejuvenation of the Chinese nation and the overall situation of changes unseen in a century. are accelerating their evolution and deeply interacting, the environmental conditions faced by propaganda, ideology, and cultural work are changing at any time, and new situations and new problems are encountered every moment; their long-term nature, arduousness, and complexity are unprecedented. To respond to the complex situation and severe challenges, it is insufficient to rely solely on the propaganda departments to “fight alone”; it is necessary to mobilize the initiative of all sides and gather forces from all quarters to concentrate on tackling tough problems. The Chinese Communist Party’s enormous theoretical advantages, political advantages, organizational advantages, institutional advantages, and advantages of close ties with the masses determine that it can ensure a nationwide chessboard [2]2 “Nationwide chessboard” (全国一盘棋) is a Chinese idiom meaning coordinated planning and unified action across the entire country. and concentrate resources to accomplish major tasks. Upholding and strengthening the Party’s overall leadership over propaganda, ideology, and cultural work can unify thinking, consolidate strength, mobilize the initiative, proactiveness, and creativity of all sides, and impel various departments, organizations at all levels, and all fronts to form a powerful force of deep integration and effective collaboration, thereby providing a combined force support for doing a good job in propaganda, ideology, and cultural work.

坚持和加强党的全面领导，能够为做好宣传思想文化工作汇聚强大合力。在“两个大局”加速演进、深度互动的时代背景下，宣传思想文化工作面临的环境条件随时都在发生变化，每时每刻都会遇到新情况新问题，其长期性、艰巨性和复杂性前所未有。应对复杂形势、严峻挑战，仅靠宣传部门“单打独斗”是不够的，需要调动各方积极性、集聚各方力量进行集中攻坚。中国共产党巨大的理论优势、政治优势、组织优势、制度优势和密切联系群众的优势决定了其能够保证全国一盘棋、集中力量办大事。坚持和加强党对宣传思想文化工作的全面领导，能够统一思想、凝聚力量，调动起各方面的积极性主动性创造性，促使各个部门、各级组织和各条战线形成深度融合、有效协作的强大力量，为做好宣传思想文化工作提供合力支撑。

3. Continuously improve the ability and level of leading propaganda, ideology, and cultural work

3.不断提高领导宣传思想文化工作的能力和水平

Uphold a clear-cut stance on stressing politics. Propaganda, ideology, and cultural work is a work with prominent political characteristics; it must adhere to the correct political direction and a clear political stance. Under the conditions of the New Era, to further uphold and strengthen the Party’s overall leadership over propaganda, ideology, and cultural work, on the one hand, it is necessary to strengthen political consciousness, clearly and firmly uphold the Party’s management of propaganda, the Party’s management of ideology, and the Party’s management of media, uphold that politicians run newspapers, run periodicals, run radio and television stations, and run news websites, so that the Party’s banner flies high on the propaganda, ideology, and cultural front. On the other hand, it is necessary to consolidate political responsibility to ensure that the decisions and deployments of the Party Central Committee regarding propaganda, ideology, and cultural work are implemented. Party committees and governments at all levels should shoulder the major political responsibility of doing a good job in propaganda, ideology, and cultural work, do a good job in cadre allocation, talent cultivation, resource investment, and other work, and promote the implementation of various propaganda tasks with the spirit of driving a nail [3]3 “Spirit of driving a nail” (钉钉子精神) is a CPC slogan urging persistent and focused effort to implement tasks thoroughly..

坚持旗帜鲜明讲政治。宣传思想文化工作是一项政治性突出的工作，必须坚持正确政治方向和鲜明政治立场。在新的时代条件下，进一步坚持和加强党对宣传思想文化工作的全面领导，一方面，要强化政治自觉，旗帜鲜明坚持党管宣传、党管意识形态、党管媒体，坚持政治家办报、办刊、办台、办新闻网站，让党的旗帜在宣传思想文化战线高高飘扬。另一方面，压实政治责任，确保党中央关于宣传思想文化工作的决策部署落到实处。各级党委和政府应当把做好宣传思想文化工作作为重大政治责任扛在肩上，做好干部配备、人才培养、资源投入等工作，以钉钉子精神推动各项宣传任务的落实。

Uphold the unity of Party spirit and people’s character. In socialist China led by the Chinese Communist Party, Party spirit and people’s character are consistent and unified. Party spirit is embodied in people’s character; there is no Party spirit divorced from people’s character, nor is there any people’s character divorced from Party spirit. At no time should Party spirit and people’s character be separated or set in opposition. To uphold the unity of Party spirit and people’s character in propaganda, ideology, and cultural work, on the one hand, it is necessary to unify the expression of the Party’s propositions with the reflection of the people’s voices, adopt language that the masses are happy to hear and easy to understand according to the actual conditions of different groups to propagate the Party’s propositions, and at the same time listen to the masses’ voices and reflect the masses’ needs; on the other hand, it is necessary to unify correct guidance of public opinion with strengthening and improving supervision by public opinion, uphold the basic policy of unity, stability, encouragement, and positive publicity as the main focus, spread and strengthen mainstream ideological public opinion, and at the same time strengthen supervision by public opinion, publicizing both development and changes and reflecting the demands of people’s livelihoods.

坚持党性和人民性相统一。在中国共产党领导的社会主义中国，党性和人民性是一致的、统一的。党性寓于人民性之中，没有脱离人民性的党性，也没有脱离党性的人民性。任何时候都不能将党性和人民性割裂开来、对立起来。在宣传思想文化工作中坚持党性和人民性相统一，一方面应坚持把体现党的主张和反映人民心声统一起来，根据群体实际，采取群众喜闻乐见、通俗易懂的语言宣传党的主张，同时倾听群众心声、反映群众需求；另一方面应坚持把正确舆论导向与加强改进舆论监督统一起来，坚持团结稳定鼓劲、正面宣传为主的基本方针，传播壮大主流思想舆论，同时加强舆论监督，既宣传发展变化也反映民生诉求。

Uphold the fundamental institution of Marxism’s guiding position in the ideological domain. The Fourth Plenary Session of the 19th Central Committee [4]4 The Fourth Plenary Session of the 19th Central Committee was held in October 2019; it adopted a decision on upholding and improving the system of socialism with Chinese characteristics and advancing the modernization of the national governance system and governance capacity. proposed upholding the fundamental institution of Marxism’s guiding position in the ideological domain, placing it at the forefront of the system of upholding and improving the flourishing development of advanced socialist culture. Consolidating Marxism’s guiding position in the ideological domain is the fundamental requirement of upholding and strengthening the Party’s overall leadership in the field of propaganda, ideology, and culture; establishing and upholding this institution is the inherent meaning and core content of upholding and strengthening the Party’s overall leadership over propaganda, ideology, and cultural work. On the one hand, all activities of propaganda, ideology, and cultural work must hold high the banner of Marxism; whether it is theoretical arming or news propaganda, whether it is literary and artistic creation and production or cultural system reform, whether it is the creation of cultural-ethical progress or network management and other fields of propaganda, ideology, and culture, all must be carried out and advanced under the fundamental guidance of Marxism. On the other hand, propaganda, ideology, and cultural work must adhere to the guidance of Xi Jinping Thought on Culture [5]5 Xi Jinping Thought on Culture (习近平文化思想) was formally articulated at the National Conference on Propaganda, Ideology, and Cultural Work in October 2023, as a component of Xi Jinping Thought on Socialism with Chinese Characteristics for a New Era., must strengthen the study, research, and interpretation of this important thought, and consciously implement it in all aspects and the entire process of propaganda, ideology, and cultural work.

坚持马克思主义在意识形态领域指导地位的根本制度。党的十九届四中全会提出坚持马克思主义在意识形态领域指导地位的根本制度，将其置于坚持和完善繁荣发展社会主义先进文化的制度首位。巩固马克思主义在意识形态领域的指导地位是坚持和加强党的全面领导在宣传思想文化领域的根本要求，确立和坚持这一制度是坚持和加强党对宣传思想文化工作全面领导的应有之义和核心内容。一方面，宣传思想文化工作的一切活动都要高扬马克思主义旗帜，无论是理论武装还是新闻宣传，无论是文艺创作生产还是文化体制改革，无论是精神文明创建还是网络管理等宣传思想文化领域，都必须在马克思主义的根本指导下展开和推进；另一方面，宣传思想文化工作必须坚持以习近平文化思想为指导，必须加强对这一重要思想的学习、研究与阐释，自觉将其贯彻落实到宣传思想文化工作的各方面和全过程。

Build a strong cadre and talent team. Upholding and strengthening the Party’s overall leadership over propaganda, ideology, and cultural work is inseparable from a high-quality cadre and talent team. The new situation faced at home and abroad, the new trends emerging in the ideological domain, and the new trends in the development of information technology all place higher demands on the ability and level of the propaganda, ideology, and cultural work team. On the new journey, it is necessary to build and strengthen the cadre and talent team for propaganda, ideology, and cultural work, and continuously improve the actual effectiveness of the Party’s leadership over propaganda, ideology, and cultural work. Select and strengthen the leadership teams of propaganda, ideology, and cultural units at all levels, place Party members and cadres with strong political quality, high theoretical level, and high professional ability, especially young cadres, in leadership positions, and give full play to their “leading goose effect” of setting an example from above and leading by example. Continuously improve the skills and professional abilities of cadres in propaganda, ideology, and cultural work, guide them to master new knowledge, become familiar with new fields, broaden new horizons, and enhance foot strength, eye strength, brain strength, and pen strength. Cultivate a group of high-level talents in social science theory, news publishing, literature and art, and other fields, and build a propaganda, ideology, and cultural work team that is politically reliable, highly skilled, realistic and innovative, and capable of winning battles.

建强干部人才队伍。坚持和加强党对宣传思想文化工作的全面领导，离不开一支高素质的干部人才队伍。国内外面临的新形势、意识形态领域出现的新态势以及信息技术发展的新趋势，都对宣传思想文化工作队伍的能力和水平提出了更高要求。新征程上，必须把宣传思想文化工作干部人才队伍建设好、建设强，不断提高党领导宣传思想文化工作的实际效能。选优配强各级宣传思想文化单位领导班子，将政治素质硬、理论水平高、业务能力强的党员干部，特别是年轻干部放到领导岗位，充分发挥其以上率下、率先垂范的“头雁作用”。不断提高宣传思想文化工作干部的本领和业务能力，引导其掌握新知识、熟悉新领域、开拓新视野，增强脚力、眼力、脑力和笔力。培养一批社科理论、新闻出版、文学艺术等方面的高层次人才，打造一支政治过硬、本领高强、求实创新、能打胜仗的宣传思想文化工作队伍。

(Author: Zhang Shihai, Distinguished Researcher of the Shandong Provincial Research Center for Xi Jinping Thought on Socialism with Chinese Characteristics for a New Era, Dean of the School of Marxism at Shandong University)

（作者：张士海，系山东省习近平新时代中国特色社会主义思想研究中心特约研究员、山东大学马克思主义学院院长）

Online Editor: Huihui

网络编辑：慧慧