Drawing the Strength of Cultural Confidence from Red Culture

Culture is the lifeblood of a nation and the spiritual home of its people. Cultural confidence is the most fundamental, profound, and enduring force in the development of a country or a nation. General Secretary Xi Jinping emphasized during his inspection tour in Guizhou in March of this year that “Guizhou has a profound historical heritage, rich red culture, and diverse ethnic cultures; this advantage should be utilized to enhance cultural confidence and transform customs through education.” In the historical process of comprehensively advancing the building of a strong country and the great rejuvenation of the Chinese nation through Chinese-path modernization, we should deeply understand the historical roots and profound foundations of red culture, vigorously promote red culture, and draw from it the strength of cultural confidence.

文化是民族的血脉，是人民的精神家园。文化自信是一个国家、一个民族发展中最基本、最深沉、最持久的力量。习近平总书记今年3月在贵州考察时强调，“贵州历史底蕴深厚，红色文化丰富，民族文化多姿多彩，要利用这一优势，增强文化自信、化风育人”。在以中国式现代化全面推进强国建设、民族复兴伟业的历史进程中，应深入理解红色文化的历史根脉和深厚底蕴，大力弘扬红色文化，从中汲取文化自信的力量。

I. Red Culture Contains the Foundation of Cultural Confidence

一、红色文化中蕴含着文化自信的底气

Red culture is the advanced culture created and accumulated by the Communist Party of China in leading the Chinese people through the great practices of revolution, construction, and reform. It is the intellectual crystallization of the integration of the basic tenets of Marxism with China’s specific realities and with the best of traditional Chinese culture, and it contains the foundation of cultural confidence. General Secretary Xi Jinping pointed out that “cultural confidence comes from our cultural subjectivity. This subjectivity was established by the Communist Party of China leading the Chinese people on Chinese soil” and that “we must promote the best of traditional Chinese culture, make good use of red culture, develop advanced socialist culture, and enrich the people’s cultural and spiritual life.” These important expositions profoundly reveal the internal logic between red culture and firm cultural confidence.

红色文化是中国共产党领导中国人民在革命、建设和改革的伟大实践中创造积累的先进文化，是马克思主义基本原理同中国具体实际相结合，同中华优秀传统文化相结合的智慧结晶，蕴含着文化自信的底气。习近平总书记指出，“文化自信就来自我们的文化主体性。这一主体性是中国共产党带领中国人民在中国大地上建立起来的”，“要弘扬中华优秀传统文化，用好红色文化，发展社会主义先进文化，丰富人民精神文化生活”。这些重要论述深刻揭示了红色文化与坚定文化自信的内在逻辑。

Red culture inherits and develops the excellent genes of the best of traditional Chinese culture. Red culture is not water without a source or a tree without roots; it is rooted in the fertile soil of the best of traditional Chinese culture. Over more than 5,000 years of civilization history, the Chinese nation has thrived continuously, and the best of traditional Chinese culture it has nurtured is the intellectual crystallization and essence of the Chinese nation, as well as the cultural soil that cultivates the patriotic sentiments of the Chinese people, possessing strong vitality and appeal. The Communist Party of China has always been an active leader and practitioner of China’s advanced culture and an inheritor and promoter of the best of traditional Chinese culture. The spiritual connotations of the best of traditional Chinese culture—“advocating benevolence, valuing the people, upholding integrity, respecting justice, promoting harmony, and seeking common ground”[1]1 A classical Confucian ideal of social harmony, often cited in official discourse.—are deeply imprinted in the bloodline of red culture. Red culture inherits and elevates the national righteousness of embracing the world and aspiring to serve the country; inherits and develops the national integrity of facing death unflinchingly and preferring death to surrender; and inherits and promotes the national valor of fearing no strong enemy and daring to draw the sword. Whether it is the sentiment of “being the first to worry about the world’s troubles and the last to enjoy its pleasures,”[2]2 From Fan Zhongyan’s (989–1052) “Record of Yueyang Tower,” expressing a scholar-official’s sense of duty. the sense of responsibility that “everyone is responsible for the rise and fall of the nation,”[3]3 A saying from Gu Yanwu (1613–1682), a Ming-Qing scholar, emphasizing collective responsibility for the nation. the noble spirit of “not being corrupted by wealth, not swayed by poverty, and not subdued by power,”[4]4 From Mencius, describing the moral integrity of a true gentleman. or the dedication of “bending every effort to serve the state until death,”[5]5 From Zhuge Liang’s (181–234) “Memorial on Sending Out the Troops,” expressing total devotion to duty. all are deeply imprinted on the members of the Communist Party of China and integrated into the fertile soil of red culture.

红色文化传承发展了中华优秀传统文化的优秀基因。红色文化不是无源之水，无根之木，植根于中华优秀传统文化的深厚沃土中。在5000多年的文明发展史中，中华民族生生不息，孕育出的中华优秀传统文化是中华民族的智慧结晶和精华所在，更是涵育中华儿女爱国情怀的文化沃土，具有强大的生命力和感召力。中国共产党始终是中国先进文化的积极引领者和践行者，是中华优秀传统文化的继承者和弘扬者。中华优秀传统文化“讲仁爱、重民本、守诚信、崇正义、尚和合、求大同”的精神内涵，深深烙印在红色文化的血脉之中。红色文化继承和升华了胸怀天下、立志报国的民族大义，继承和发展了视死如归、宁死不屈的民族气节，继承和弘扬了不畏强敌、敢于亮剑的民族血性。无论是“先天下之忧而忧，后天下之乐而乐”的济世情怀、“天下兴亡，匹夫有责”的责任担当，还是“富贵不能淫，贫贱不能移，威武不能屈”的浩然正气、“鞠躬尽瘁，死而后已”的奉献精神，都深深烙印在中国共产党人的身上，融入到红色文化沃土之中。

The spiritual lineage of Chinese Communists contains the rich power of red culture. For over a hundred years, the Communist Party of China has promoted the great founding spirit of the Party—upholding truth and ideals, staying true to the original aspiration and founding mission, daring to sacrifice and fight bravely, and being loyal to the Party and faithful to the people—and has forged a distinct political character through long-term struggle. During the period of the New Democratic Revolution, our Party led the people in bloody battles with indomitable spirit, forming the Jinggangshan spirit, the Soviet Area spirit, the Long March spirit, the Zunyi Conference spirit, the Yan’an spirit, the War of Resistance spirit, the Red Crag spirit, and the Xibaipo spirit, among others. During the period of socialist revolution and construction, our Party led the people in self-reliance and hard struggle, forming the War to Resist U.S. Aggression and Aid Korea spirit, the “Two Bombs, One Satellite” spirit, the Lei Feng spirit, the Jiao Yulu spirit, the Daqing spirit (Iron Man spirit), and the Red Flag Canal spirit, among others. During the new period of reform, opening up, and socialist modernization, our Party led the people in emancipating the mind and forging ahead with determination, forming the reform and opening up spirit, the special economic zone spirit, the flood-fighting spirit, the manned spaceflight spirit, the model worker spirit, and the women’s volleyball spirit, among others. In the New Era of socialism with Chinese characteristics, our Party led the people in self-confidence, self-reliance, upholding fundamental principles and breaking new ground, forming the poverty alleviation spirit, the scientist spirit, the lunar exploration spirit, the New Era Beidou spirit, and the Silk Road spirit, among others. For over a hundred years, with the great founding spirit of the Party as its source, the Party has built up the spiritual lineage of Chinese Communists, which contains and transmits the rich spiritual power of red culture. These precious spirits transcend time and space, remain ever new, and are deeply integrated into the bloodline of our Party, country, nation, and people, providing rich nourishment for enhancing cultural confidence. Red culture has become an important carrier for demonstrating confidence in the path, theory, system, and culture of socialism with Chinese characteristics.

中国共产党人的精神谱系中蕴含着丰富的红色文化力量。一百多年来，中国共产党弘扬坚持真理、坚守理想，践行初心、担当使命，不怕牺牲、英勇斗争，对党忠诚、不负人民的伟大建党精神，在长期奋斗中锤炼出鲜明的政治品格。新民主主义革命时期，我们党领导人民浴血奋战、百折不挠，形成了井冈山精神、苏区精神、长征精神、遵义会议精神、延安精神、抗战精神、红岩精神、西柏坡精神等；社会主义革命和建设时期，我们党领导人民自力更生、发愤图强，形成了抗美援朝精神、“两弹一星”精神、雷锋精神、焦裕禄精神、大庆精神（铁人精神）、红旗渠精神等；改革开放和社会主义现代化建设新时期，我们党领导人民解放思想、锐意进取，形成了改革开放精神、特区精神、抗洪精神、载人航天精神、劳模精神、女排精神等；中国特色社会主义新时代，我们党领导人民自信自强、守正创新，形成了脱贫攻坚精神、科学家精神、探月精神、新时代北斗精神、丝路精神等。一百多年来，党以伟大建党精神为源头，构筑起了中国共产党人的精神谱系，其中蕴含并传承着丰富的红色文化的精神力量，这些宝贵精神跨越时空、历久弥新，深深融入我们党、国家、民族、人民的血脉之中，为增强文化自信提供了丰厚滋养。红色文化成为彰显中国特色社会主义道路自信、理论自信、制度自信、文化自信的重要载体。

Red resources are an important carrier of red culture. Across China’s vast territory of over 9.6 million square kilometers, red resources are scattered like stars in the sky. Since the 18th National Congress of the CPC, General Secretary Xi Jinping has, during his local inspection tours, repeatedly visited and paid homage to revolutionary sacred sites, red historical sites, and revolutionary historical memorial venues of great historical significance to our Party, and has repeatedly emphasized the need to make good use of red resources, pass on the red gene, and pass down the red mountain and river from generation to generation. General Secretary Xi Jinping pointed out: “Red resources are the testimony of our Party’s arduous and glorious struggle and the most precious spiritual wealth. They must be protected, managed, and utilized with heart, emotion, and effort.” General Secretary Xi Jinping’s important expositions on making good use of red resources and continuing the red bloodline point the way forward and provide fundamental guidance for us to vigorously pass on the red gene, promote red culture, and strengthen cultural confidence.

红色资源是红色文化的重要载体。在我国960多万平方公里的广袤大地上，红色资源星罗棋布。党的十八大以来，习近平总书记在地方考察调研时多次参观、瞻仰对我们党具有重大历史意义的革命圣地、红色旧址、革命历史纪念场所，反复强调要用好红色资源，传承好红色基因，把红色江山世世代代传下去。习近平总书记指出：“红色资源是我们党艰辛而辉煌奋斗历程的见证，是最宝贵的精神财富，一定要用心用情用力保护好、管理好、运用好。”习近平总书记关于用好红色资源、赓续红色血脉的重要论述，为我们大力传承红色基因、弘扬红色文化、坚定文化自信指明了前进方向，提供了根本遵循。

II. Drawing the Strength of Cultural Confidence in Inheritance and Dissemination

二、在传承传播中汲取文化自信的力量

The ideals and beliefs, patriotic sentiments, revolutionary spirit, ideological concepts, and value orientations contained in red culture are rich in profound principles, theories, and philosophies, and are the source of strength for firm cultural confidence. We must make good use of red culture and continuously draw the strength of cultural confidence in the process of inheriting and disseminating red culture.

红色文化所蕴含的理想信念、爱国情怀、革命精神、思想观念和价值取向，富含着深刻的道理学理哲理，是坚定文化自信的力量源泉。我们要用好红色文化，在传承传播红色文化中不断汲取文化自信的力量。

Inherit and disseminate red culture in the education and learning of Party members and cadres. Red culture was cultivated and developed by the Communist Party of China in leading the Chinese people through the great practices of revolution, construction, and reform. Since the 18th National Congress of the CPC, our Party has deeply explored red resources, promoted red culture, and advanced the systematic study and propaganda education of the history of the Communist Party of China, the history of New China, the history of reform and opening up, and the history of socialist development among Party members and cadres. It has disseminated red culture among Party members and cadres, cultivated deep feelings of love for the Party, the country, and socialism, and ensured that the Party never deteriorates, changes its color, or loses its flavor. The Regulations on the Work of Studying and Educating on Party History[6]6 A Party regulation issued in 2024 to institutionalize the study of Party history. clearly stipulate that Party members should, in accordance with the requirements of the Party Constitution and relevant intra-Party regulations, study Party history based on their own actual conditions through reading Party history works, conducting seminars and exchanges, participating in education and training, visiting red venues, and engaging in practical activities, so as to continue the red bloodline, promote red culture, and achieve the goals of understanding principles through history, increasing confidence through history, promoting virtue through history, and practicing through history. The theoretical study center groups of Party committees (Party groups) include Party history as an important content of collective study and incorporate it into study plans. Party schools (schools of administration) and institutes of socialism make Party history a compulsory and regular course in cadre education and training, enrich Party history courses, diversify forms of Party history education, and improve the quality of Party history teaching. Advanced training classes, training courses, and other main types of classes strengthen the content of Party history study and education. Party history courses are set up in initial training, on-the-job training, and in-service training for civil servants. General Secretary Xi Jinping pointed out during his inspection tour in Guangxi: “Guangxi is rich in red resources; these red resources should be used in the study and education of Party history to achieve the goal of increasing confidence through history.” Implementing this important requirement of the General Secretary, in cadre education and training, red cultural resources should further become vivid classrooms for educating people. Through on-site teaching at red resources, Party members and cadres can draw the strength of ideals and beliefs, strengthen ideological tempering and Party spirit training, cultivate the “inner cultivation”[7]7 A term from Neo-Confucianism, here used metaphorically to refer to the Party’s ideological and moral cultivation. of Communist Party members, continuously strengthen their faith in Marxism, their belief in socialism with Chinese characteristics, and their confidence in realizing the great rejuvenation of the Chinese nation, and strive to walk well the Long March of the New Era.

在党员、干部学习教育中传承传播红色文化。红色文化是中国共产党领导中国人民在革命、建设和改革的伟大实践中培育和发展起来的。党的十八大以来，我们党深挖红色资源，弘扬红色文化，推动中国共产党党史、新中国史、改革开放史和社会主义发展史在党员、干部中的系统学习和宣传教育，在党员、干部中传播红色文化，厚植爱党、爱国、爱社会主义的深厚情感，确保党永远不变质、不变色、不变味。《党史学习教育工作条例》明确规定，党员应当按照党章和有关党内法规要求，根据自身实际，通过阅读党史著作、开展研讨交流、参加教育培训、参观红色场馆、参加实践活动等形式学习党史，赓续红色血脉，弘扬红色文化，做到学史明理、学史增信、学史崇德、学史力行。党委（党组）理论学习中心组把党史作为集体学习的重要内容，纳入学习计划。党校（行政学院）、干部学院、社会主义学院把党史作为干部教育培训的必修课、常修课，充实党史课程，丰富党史教育形式，提高党史教学质量。进修班、培训班等主体班次强化党史学习教育内容。公务员初任培训、任职培训、在职培训等设置党史课程。习近平总书记在广西考察时指出：“广西红色资源丰富，在党史学习教育中要用好这些红色资源，做到学史增信。”落实总书记这一重要要求，在干部教育培训中进一步让红色文化资源成为育人的生动课堂，通过红色资源现场教学使党员、干部汲取理想信念的力量、强化思想淬炼和党性锻炼，修好共产党员“心学”，不断增强对马克思主义的信仰、对中国特色社会主义的信念、对实现中华民族伟大复兴的信心，奋力走好新时代的长征路。

In the ideological and political education of universities, middle schools, and primary schools, red culture should be inherited and disseminated. Youth are the future of the country and the hope of the nation. General Secretary Xi Jinping emphasized: “Education on revolutionary traditions must start from childhood, focusing both on imparting knowledge and strengthening emotional cultivation, so that red genes seep into the blood and soak into the heart, guiding young people to establish a correct worldview, outlook on life, and values.” Red culture is a source of power for youth in the New Era to draw wisdom, boost confidence, and increase strength. Make good use of the channel of school ideological and political theory courses, promote the integrated construction of ideological and political education in universities, middle schools, and primary schools, advance the integration of Party history into textbooks, into classrooms, and into minds, and give full play to the important role of Party history in establishing virtue and nurturing people. Persist in integrating red culture into textbooks, compile and perform red dramas and stage plays, carry out patriotic poetry recitation activities, and create a good atmosphere for the inheritance of red culture. Continuously carry out the activity of “Inheriting Red Genes, Learning, Thinking, Comprehending, and Practicing the Spiritual Pedigree of Chinese Communists” among university teachers and students. Through visiting revolutionary memorial halls, patriotic education bases, and checking in at red cultural heritage sites, experience the spiritual power of red culture, and let the “red seeds” take root in the hearts of young students.

在大中小学思政教育中传承传播红色文化。青年是国家的未来、民族的希望。习近平总书记强调：“革命传统教育要从娃娃抓起，既注重知识灌输，又加强情感培育，使红色基因渗进血液、浸入心扉，引导广大青少年树立正确的世界观、人生观、价值观。”红色文化是新时代青年汲取智慧、提振信心、增添力量的动力源泉。用好学校思想政治理论课渠道，推进大中小学思想政治教育一体化建设，推动党史进教材、进课堂、进头脑，发挥党史立德树人的重要作用。坚持把红色文化融入教材，编排和演绎红色话剧、舞台剧等，开展爱国诗词诵读活动等，营造良好的红色文化传承氛围。持续在高校师生中开展好“传承红色基因、学思践悟中国共产党人精神谱系”活动，通过参观革命纪念馆、爱国主义教育基地，打卡红色文化遗址等形式，感受红色文化的精神力量，让“红色种子”在青年学子心中扎根。

Tell red stories well to the whole society. General Secretary Xi Jinping emphasized: “We must tell well the stories of the Party, the stories of the revolution, and the stories of heroes, pass down the red genes, and ensure that the red river and mountain have successors and are passed down from generation to generation.” Red stories are the vivid embodiment and situational reproduction of the Party’s century-long struggle history. Telling red stories well helps us to continue the red bloodline, helps the broad masses of the people to deeply cultivate feelings of loving the Party, loving the country, and loving socialism, and profoundly understand “why the Communist Party of China can succeed, why socialism with Chinese characteristics is good, and ultimately, it is because Marxism works, and because Marxism adapted to the Chinese context and the needs of the times works.” Accurately grasp the main theme, main line, mainstream, and essence of the Party’s historical development, scientifically understand and evaluate major events, important meetings, and important figures in Party history, and wholeheartedly tell one touching red story after another. Educate and guide the vast numbers of Party members, cadres, and the masses to deeply study the Party’s history of unremitting struggle, history of not fearing sacrifice, history of theoretical exploration, history of benefiting the people, and history of self-construction. Use the Party’s struggle历程 and great achievements to inspire morale and guide direction, use the Party’s glorious traditions and fine conduct to strengthen convictions and gather strength, and use the Party’s historical experience and practical creation to enlighten wisdom and temper character. For example, the Battle of the Xiangjiang River was an important battle during the Long March of the Central Red Army, which ultimately broke through the fourth blockade line of the Kuomintang army and crushed Chiang Kai-shek’s attempt to encircle and annihilate the Central Red Army. However, the Battle of the Xiangjiang River was a heroic and tragic battle in the Red Army’s Long March and an important historical event that determined the life and death of the Chinese revolution. General Secretary Xi Jinping specially issued important instructions, clearly

向全社会讲好红色故事。习近平总书记强调：“要讲好党的故事、革命的故事、英雄的故事，把红色基因传承下去，确保红色江山后继有人、代代相传。”红色故事是党的百年奋斗历史的生动体现和情景再现，讲好红色故事有助于我们赓续红色血脉，有助于广大人民群众厚植爱党、爱国、爱社会主义的情感，深刻领悟“中国共产党为什么能，中国特色社会主义为什么好，归根到底是马克思主义行，是中国化时代化的马克思主义行”。准确把握党的历史发展的主题主线、主流本质，科学认识评价党史上的重大事件、重要会议、重要人物，用心讲好一个又一个感人至深的红色故事，教育引导广大党员、干部和群众深入学习党的不懈奋斗史、不怕牺牲史、理论探索史、为民造福史、自身建设史，用党的奋斗历程和伟大成就鼓舞斗志、指引方向，用党的光荣传统和优良作风坚定信念、凝聚力量，用党的历史经验和实践创造启迪智慧、砥砺品格。例如，湘江战役是中央红军长征中的一次重要战役，最终突破了国民党军队的第四道封锁线，粉碎了蒋介石围歼中央红军的企图。然而，湘江战役是红军长征的壮烈一战，是决定中国革命生死存亡的重要历史事件。习近平总书记专门作出重要批示，明确要求做好湘江战役烈士遗骸收殓保护工作，规划建设好纪念设施。广西牢记嘱托，推动湘江战役红色文化保护传承利用工作，推进长征国家文化公园广西段建设，建成全州红军长征湘江战役纪念馆等纪念设施，创作音乐剧《血色湘江》等一批富有感染力和影响力的红色文化作品，充分发挥红色文化铸魂育人作用。

III. Drawing the Strength of Cultural Confidence from Innovation and Creation

三、在创新创造中汲取文化自信的力量

General Secretary Xi Jinping has stressed, “We must continue the Chinese cultural lineage through creative transformation and innovative development,” and “explore effective mechanisms for the integration of culture and technology, realize digital empowerment and information-based transformation of cultural construction, and transform cultural resource advantages into cultural development advantages.” We should emancipate our minds, keep pace with the times, and blaze new trails, empowering the development of the cultural industry with new quality productive forces, and continuously innovating and creating new pathways for the development of red culture.

习近平总书记强调，“要在创造性转化和创新性发展中赓续中华文脉”，“探索文化和科技融合的有效机制，实现文化建设数字化赋能、信息化转型，把文化资源优势转化为文化发展优势”。我们应解放思想、与时俱进、开拓创新，以新质生产力赋能文化产业发展，不断创新创造红色文化发展新路径。

Leveraging the power of technology. With the emergence of large models characterized by big data, massive computing power, and powerful algorithms, the development of artificial intelligence has entered a fast track. Scientific and technological innovation in the field of artificial intelligence has greatly enhanced the productive forces of human society and is rapidly changing humanity’s mode of production and way of life, as well as the ways people acquire knowledge and receive education. We should actively adapt to the trends in the transformation of communication patterns and the development of media convergence, allowing artificial intelligence to empower the dissemination of red culture, building red culture communication platforms with distinct political, professional, authoritative, and open characteristics, and vividly spreading red culture. For example, advancing the construction of “digital + red culture,” launching AI (artificial intelligence) anchors to tell red stories, and using short videos to spread red stories, so that red culture radiates the brilliance of the times. Utilizing modern scientific technologies such as VR (virtual reality), AR (augmented reality), and MR (mixed reality) to create experiential, immersive, and interactive high-quality exhibitions, making red resources such as revolutionary museums, memorial halls, Party history museums, martyrs’ memorial facilities, and revolutionary sites “come alive,” enhancing the interest and appeal of red culture dissemination. Building online exhibition halls for patriotic education bases, launching 3D digital exhibition halls, animated virtual exhibition halls, and 720-degree VR exhibition halls, empowering user experiences with new scenarios and new technologies, and continuously enhancing the educational function of patriotic education bases.

借助科技力量。随着以大数据、大算力、强算法为主要特征的大模型的诞生，人工智能的发展进入了快车道。人工智能领域的科技创新极大地提升了人类社会的生产力，并迅速地改变着人类的生产方式和生活方式以及人们获取知识、接受教育的方式。应主动顺应传播格局变革和媒体融合的发展趋势，让人工智能赋能红色文化传播，打造具有鲜明政治性、专业性、权威性、开放性的红色文化传播平台，生动传播红色文化。例如，推进“数字+红色文化”建设，推出AI（人工智能）主播讲红色故事、短视频传播红色故事等，使红色文化焕发时代光芒。利用VR（虚拟现实）、AR（增强现实）和MR（混合现实）等现代科学技术，打造出体验式、沉浸式、互动式的精品展陈，让革命博物馆、纪念馆、党史馆、烈士纪念设施、革命旧址等红色资源“活”起来，提升红色文化传播的趣味性与吸引力。建设爱国主义教育基地网上展馆，推出3D数字展馆、动漫虚拟展馆、720度VR展馆,新场景+新技术赋能用户新体验，持续提升爱国主义教育基地的育人功能。

Developing red tourism. Red tourism, as a special form of tourism, is an effective vehicle for the revitalized utilization of red culture. General Secretary Xi Jinping has stressed: The development of red tourism must keep the correct direction; its core is to conduct red education and pass on the red gene, so that cadres and the masses can receive the spiritual baptism of red culture when they come here. Relying on abundant red cultural resources and green ecological resources to develop rural tourism has invigorated the rural economy and is a good practice for revitalizing the countryside. In recent years, all parts of the country, especially the old revolutionary base areas, have kept in mind General Secretary Xi Jinping’s instructions and have successively launched panoramic, experiential, and immersive live performances such as “China Gave Birth to Mao Zedong” and “Chongqing · 1949,” innovating and enriching the narrative means and performance scenes of red stories. In forms that the people are happy to see and experience with their whole bodies, they make red culture “move,” “come alive,” and “become popular,” allowing tourists to receive the spiritual baptism and ideological sublimation of red culture amidst highly shocking immersive experiences and comprehensive, three-dimensional sensory impacts. Intensifying the construction of red tourism scenic spots, creating well-known brands of red tourism, and planning and launching a series of high-quality red study tour routes. Guangxi has launched 10 high-quality red study tour routes, including “The Footsteps of Deng Xiaoping’s Journey,” “The Battle of the Xiangjiang River Journey,” and “The Southeastern Guangxi Revolution Journey,” among which 3 routes were selected for the “100 High-Quality Red Tourism Routes for the Centenary of the Founding of the Party.” There are 52 red tourism scenic spots, and 5 locations with 16 scenic spots (points) have been selected for the “National List of Classic Red Tourism Scenic Spots,” continuously improving the development level and influence of the red tourism industry, allowing red culture to deeply permeate people’s hearts.

发展红色旅游。红色旅游作为一种特殊的旅游形式，是活化利用红色文化的有效载体。习近平总书记强调：发展红色旅游要把准方向，核心是进行红色教育、传承红色基因，让干部群众来到这里能接受红色精神洗礼。依托丰富的红色文化资源和绿色生态资源发展乡村旅游，搞活了农村经济，是振兴乡村的好做法。近年来，全国各地尤其是革命老区牢记习近平总书记嘱托，相继推出了《中国出了个毛泽东》、《重庆·1949》等全景式、体验式、沉浸式实景演出，创新和丰富了红色故事的叙事手段和演绎场景，以人民群众喜闻乐见、全身心体验的形式，让红色文化“动起来”、“活起来”、“火起来”，让游客在极具震撼的沉浸体验和全面立体的感官冲击中，接受红色文化的精神洗礼和思想升华。加大红色旅游景区建设力度，打造红色旅游知名品牌，策划推出系列红色游学精品线路。广西推出“邓小平足迹之旅”“湘江战役之旅”“桂东南革命之旅”等10条红色游学精品线路，其中3条线路入选“建党百年红色旅游百条精品线路”，红色旅游景区52家、5处16个景区（点）入选《全国红色旅游经典景区名录》，不断提升红色旅游产业发展水平和影响力，让红色文化浸润人心。

Advance the international dissemination of red culture. Red culture includes a wealth of revolutionary history, heroic stories, and outstanding spirit, and is a precious asset of our country in international cultural exchange. The international dissemination of red culture is not only an important pathway for inheriting and promoting the spirit of the Chinese nation, but also a bridge and bond for promoting mutual learning among global civilizations. Against the backdrop of the current era, where the “two overall situations” [11]11 “Two overall situations” refers to the overall situation of the great rejuvenation of the Chinese nation and the overall situation of changes unseen in a century in the world. are intertwined, disseminating the cultural elements contained in red culture that transcend time and national boundaries can not only help the world understand China, understand the Chinese people, understand the Communist Party of China, and understand the Chinese nation, enhancing the international community’s understanding and recognition of China, but also help promote mutual learning among civilizations, allowing the world to feel the unique charm of red culture and enhancing China’s national cultural soft power. General Secretary Xi Jinping emphasized: “Storytelling is the best way of international communication.” [12]12 This is a quotation from Xi Jinping’s speech at the 30th group study session of the Politburo of the 19th CPC Central Committee on May 31, 2021, regarding strengthening and improving international communication. To advance the international dissemination of red culture, in the final analysis, it means telling the story of red culture well internationally. It is necessary to innovate the pathways for the international dissemination of red culture, fully leveraging the advantages of various platforms such as international communication centers, the exchange bridges built by international sister cities, and red culture overseas tour activities, to construct a multi-channel, three-dimensional external communication pattern, providing a good platform and strong support for people from different cultural backgrounds to jointly explore and understand the connotation of red culture. Actively explore and establish an international communication discourse system that not only embodies China’s positions, viewpoints, and values but can also be understood and accepted by foreign audiences, so that foreign friends can “understand” and are “willing to listen,” stimulating the affinity, cohesion, and appeal of the external dissemination of red culture. Accelerate the building of a talent team, cultivating a group of communication talents with international vision, proficiency in foreign languages, and a deep understanding of red culture, accurately conveying red culture through precise translation and interpretation, allowing red culture to shine even more brilliantly on the international stage, opening a vivid window for the world to better understand China.

推进红色文化国际传播。红色文化包括丰富的革命历史、英雄故事和卓越精神，是我国在国际文化交流中的珍贵资产。红色文化国际传播不仅是传承与弘扬中华民族精神的重要途径，也是促进全球文明交流互鉴的桥梁与纽带。在当今“两个大局”相互交织的时代背景下，将红色文化中蕴含的超越时空、超越国度的文化元素传播出去，不仅能促使世界读懂中国、读懂中国人民、读懂中国共产党、读懂中华民族，增进国际社会对中国的理解和认同，还能有助于推动文明交流互鉴，让世界感受红色文化的独特魅力，提升中国国家文化软实力。习近平总书记强调：“讲故事，是国际传播的最佳方式。”推进红色文化国际传播，归根到底就是在国际上讲好红色文化故事。要创新红色文化国际传播路径，充分借助国际传播中心、国际友好城市搭建的交流桥梁、红色文化海外行活动等各类平台优势，构建多渠道、立体式对外传播格局，为不同文化背景的人们共同探讨和理解红色文化内涵提供良好平台和有力支撑。积极探索建立既体现中国立场观点和价值观念，又能为外国受众理解和接受的国际传播话语体系，让外国朋友“听得懂”、“愿意听”，激发红色文化对外传播的亲和力、凝聚力及感染力。加快人才队伍建设，培养一批具有国际视野、精通外语和深刻理解红色文化的传播人才队伍，通过精准的翻译和阐释来准确传达红色文化，让红色文化在国际舞台上绽放更加耀眼的光彩，为世界更好地了解中国打开一扇生动的窗口。

(Author: Director of the Party History Research Office of the CPC Guangxi Zhuang Autonomous Region Committee)

（作者：中共广西壮族自治区委员会党史研究室主任）

Online Editor: Tongxin

网络编辑：同心