The Symbiotic Logic of the Cyberpower Strategy and a Community with a Shared Future for Mankind

Agricultural civilization dominated by manpower and horsepower, industrial civilization dominated by capital and fossil fuels, and ecological civilization that coordinates the development of manpower, capital, resources, and information from the perspective of a community with a shared future for mankind are the three forms of human civilization development to date. They appear nonlinearly in contemporary society, witnessing, inspiring, and calling for an increasingly profound concern across multiple fields and levels for the importance of the infrastructure and order of information dissemination.

人工和马力主导的农业文明、资本和化石能源主导的工业文明，以及基于人类命运共同体视野统筹人力、资本、资源和信息发展的生态文明，是迄今人类文明发展的三种形态，非线性呈现在当今社会，见证、启示也呼唤着多领域、多层面对于信息传播基础结构及其秩序重要性愈加深重的关切。

Under the form of agricultural civilization, the asymmetric dissemination of information gave rise to concepts such as “communication power” or the “fourth estate,” [1]1 “Fourth estate” refers to the press or news media as a distinct social and political force, a term originating in 19th-century British parliamentary discourse. and thereby constructed its upstream and downstream industrial ecology. However, the main driving force of social development remained personnel and logistics, with information playing a supplementary role, shaping a political/power-dominated agricultural civilization society.

农业文明形态下，信息不对称传播衍生出“传播权力”或者“第四等级”等概念，并由此建构其上下游产业生态；但社会发展的主动力还是人员和物流，信息发挥着辅助的作用，构造了政治/权力主导型的农业文明社会。

Relying on the global bourgeois revolution [2]2 “Global bourgeois revolution” refers to the series of political and social upheavals from the 17th to the 19th centuries (e.g., the English, American, and French Revolutions) that overthrew feudal or colonial orders and established capitalist states. initiated by the Industrial Revolution, vast free human resources were released and fully colluded with free capital, creating a relatively developed global free-market form of industrial civilization since the birth of humanity. But the industrialization driven by the free flow of capital and people imposed unique and advanced demands on the full flow and balanced order of information. Among this, traditional media were designed from their previous auxiliary position into precision components of the industrial civilization system, participating in, supporting, and witnessing the entire process of industrial civilization.

依托工业革命开启的全球资产阶级革命，释放出来巨大的自由人力资源，与自由资本进行充分的媾和，缔造了人类诞生以来较为发达的全球自由市场型工业文明形态。但是资金和人的自由流动推动的产业化，对信息的充分流动和平衡秩序提出独特和高级的要求；这其中，传统媒体就从以往的辅助地位，被设计进入工业文明系统的精密组件，参与、支撑和见证了工业文明的全部进程。

Today, based on the invention, transformation, and updating of information transmission technology, the revolutionary restructuring of the information transmission infrastructure has led not only to changes in the ecology of information dissemination itself but also to a restructuring of the production methods and development methods of the entire material civilization. It can be said that information flows, through these outstanding performances, will paint the ecological civilization with a strong background and bright color of information technology development. At this point, information dissemination technology and concepts have evolved from supporting institutional designs under capital and industrial civilization into the development backbone of global ecological civilization—especially as the Chinese government has proposed the concept of a community with a shared future for mankind, injecting a new form of ecological civilization and bringing about a huge deep-level restructuring effect: whether it is mediated existence or digital existence, digital government, or digital civilization, all bear witness to the higher demands of human social forms on communication technology, both in terms of ecology and institutional design, particularly by injecting spiritual momentum into the stable and sustainable development of human civilization from the perspective of a shared future rather than zero-sum games.

到今天，基于信息传递技术的发明、改造和更新，信息传递基础结构的革命性重组，导致不仅仅是信息传播自身生态的变迁，更是带来整个物质文明生产方式、发展方式的重组。可以这样说，信息流会因为这些出色的表现为生态文明涂上浓重的信息技术发展底色和亮色。此时，信息传播技术以及理念，已经从资本和工业文明下的配套制度设计，演变为全球生态文明的发展支撑——尤其是在中国政府提出人类命运共同体理念，注入生态文明新形态，带来巨大的深层重组效应：无论是媒介化生存，还是数字化生存，数字政府，数字文明，都见证了人类社会形态对于传播技术，无论是生态还是制度设计上的更高级要求，尤其是从命运共同体而非零和博弈的视角下为人类文明稳定持续发展注入精神动力。

China’s cyberpower strategy is a precise judgment and blueprint drawn under the above macroscopic historical trend. The cyberpower strategy and the cultural power strategy converge into the industrial power strategy, jointly elucidating the cultural connotation of “Chinese-path modernization.” Telling the stories of China and the world well, effectively weaving China’s development into the narrative system of world stability, development, and progress, the concept of “a community with a shared future for mankind” not only precisely elucidates the cultural extension of “Chinese-path modernization” but also establishes the moral high ground of current global communication. Thus, the assumption of a “harmonious world” rather than a “clash of civilizations” leads logically to the cultural exchange path of “mutual learning among civilizations,” jointly serving as the powerful theoretical support for the cyberpower strategy. Today, under the guidance of Xi Jinping Thought on Culture, [3]3 Xi Jinping Thought on Culture is a component of Xi Jinping Thought on Socialism with Chinese Characteristics for a New Era, formally articulated at a national conference on propaganda, ideology, and culture in October 2023, emphasizing cultural confidence and the role of traditional Chinese culture. the above strategies and paths are currently presenting a multi-track, parallel-running operational program and achieving a high degree of logical self-consistency.

中国的网络强国战略，是在上述宏观历史大势下精准判断下的擘画。网络强国战略、文化强国战略汇入产业强国战略，共同阐释了“中国式现代化”的文化内涵；讲好中国和世界故事，将中国的发展有效编织进入世界稳定、发展、进步的叙事体系视野下，“人类命运共同体”的理念，既精准阐释了“中国式现代化”的文化外延，也打造了当下全球传播的道德制高点；由此，“和谐世界”而非“文明冲突”的假设，顺延的结论就是“文明互鉴”的文化交往路径，共同作为网络强国战略的强大理论支撑。当今，在习近平文化思想的统摄下，上述战略和路径目前呈现出多机并行、齐头并进的运行程序，并从逻辑上实现了高度自洽。

First, seeking cooperation, pursuing development, and striving for win-win outcomes is both the underlying logic of China’s cyberpower strategy and the high-level logic of the concept of a community with a shared future for mankind. On March 23, 2013, President Xi Jinping delivered a speech at the Moscow State Institute of International Relations in Russia, proposing the concept of a community with a shared future for mankind to the world for the first time. The report of the 20th National Congress of the CPC emphasized, “Promote world peace and development, and advance the building of a community with a shared future for mankind.” Over the past decade, President Xi Jinping has solemnly expounded the concept of a community with a shared future for mankind proposed by China on multiple international occasions. At the opening ceremony of the Second World Internet Conference, he proposed that “Cyberspace is the common space of activity for mankind, and the future and destiny of cyberspace should be jointly grasped by all countries. Countries should strengthen communication, expand consensus, deepen cooperation, and jointly build a community with a shared future in cyberspace.” These reflect China’s rational spirit of respecting cyber sovereignty, maintaining peace and security, promoting open cooperation, building good order, and advancing the global internet governance system toward scientific and reasonable change. They are principles ensuring that the internet’s spirit of inclusiveness, openness, and sharing is implemented, and also basic guarantees for internet development and the sustainable development of resource restructuring, industrial upgrading, and new substantive fields driven by the internet. Looking back at the fifth of the “five missions and tasks” [4]4 “Five missions and tasks” refers to the five responsibilities for cybersecurity and informatization work outlined by Xi Jinping: (1) strengthen the Party’s leadership over internet affairs, (2) safeguard cyberspace sovereignty and security, (3) promote the development of the digital economy, (4) foster a positive online environment, and (5) seek cooperation and win-win outcomes. in General Secretary Xi Jinping’s important instructions on cybersecurity and informatization work—“seeking cooperation and striving for win-win outcomes”—it is now seen as both a logical extension of the “four principles” [5]5 “Four principles” of global internet governance were proposed by Xi Jinping at the Second World Internet Conference in 2015: (1) respect cyber sovereignty, (2) maintain peace and security, (3) promote open cooperation, and (4) foster good order. of global internet governance, a supporting logic for China’s cyberpower strategy, and a high-level guide for “building a community with a shared future in cyberspace.” It once again emphasizes to the world the Chinese perspective—the essence of interdependence and goodness-oriented behavior between people and between groups.

首先，谋合作、求发展、图共赢既是中国网络强国战略的底层逻辑，也是人类命运共同体理念的高层逻辑。2013年3月23日，习近平主席在俄罗斯莫斯科国际关系学院发表演讲，首次面向世界提出人类命运共同体理念。党的二十大报告强调，“促进世界和平与发展，推动构建人类命运共同体”。十年间，习近平主席在多个国际场合郑重阐发中国提出的人类命运共同体理念，在第二届世界互联网大会开幕式上提出“网络空间是人类共同的活动空间，网络空间前途命运应由世界各国共同掌握。各国应该加强沟通、扩大共识、深化合作，共同构建网络空间命运共同体”。这些体现出中国尊重网络主权、维护和平安全、促进开放合作、构建良好秩序、推进全球互联网治理体系朝向科学、合理变革的理性精神，是确保互联网普惠、开放、共享精神落到实处的原则，也是确保互联网发展以及基于互联网所推动的资源重组、产业升级和新兴实体领域可持续性发展的基本保障。回顾习近平总书记对网信工作的重要指示中“五个使命任务”的第五项“谋合作图共赢”，于今看来，既是全球互联网治理“四项原则”的逻辑延伸，是中国网络强国战略的支撑逻辑，也是“构建网络空间命运共同体”的高层指导，再次向世界强调了中国视角——人与人、群体与群体之间相互依存、向善而行的本质。

Second, the “Two Integrations” strengthen the empathy logic for the effective international communication of the cyberpower strategy and a community with a shared future for mankind. In his important speech at the ceremony marking the centenary of the CPC, General Secretary Xi Jinping proposed the “Two Integrations,” namely: “persist in integrating the basic tenets of Marxism with China’s specific realities and with the best of traditional Chinese culture.” This is another major innovation in Marxist theory. This is a spiritual logic based on the underlying logic and moving toward the high-level logic, a logic of confidence. Integrating Marxism with China’s specific realities and with the best of traditional Chinese culture—from the “Three Represents” [6]6 “Three Represents” is a theory introduced by Jiang Zemin in 2000, stating that the CPC must always represent the development demands of advanced productive forces, the direction of advanced culture, and the fundamental interests of the broadest majority of the Chinese people. theoretical positioning of the CPC to the emphasis in the “Two Integrations” that contemporary China is a product of the combination of Marxist theory and the best of traditional Chinese culture—is a precise positioning and comprehensive alignment of the socialist system with Chinese characteristics and the historical excellent traditions. It is not only a historical and scientific summary of China’s founding and development spirit but also explains to the world the spiritual source of why China is what it is today. Furthermore, using the concept of “Chinese-path modernization,” it inherits the above historical traditions of the theory of “socialism with Chinese characteristics” and also uses a term with great potential for international communication—the concept of “modernization.” From a communication perspective, it is a common sphere of experience that international audiences can accept and understand, calmly connecting the characteristic concept of “socialism with Chinese characteristics” with the world’s understanding of “development” at the cognitive level for dialogue and international communication. At this point, the cyberpower strategy is seen as the Chinese path for different countries around the world to move toward modernization, a Chinese exploration of global modernization development, and a Chinese contribution toward the vision and goal of a community with a shared future for mankind. The white paper “Jointly Build a Community with a Shared Future in Cyberspace” [7]7 The white paper “Jointly Build a Community with a Shared Future in Cyberspace” was released by the State Council Information Office of China in November 2022, outlining China’s vision for global internet governance. calls on all countries to uphold an open concept, actively build bilateral, regional, and international cooperation platforms, and promote the inclusive development of different systems, ethnic groups, and cultures in cyberspace. It advocates respecting the diversity of cyber cultures, encourages countries to tap their own excellent cultural resources, promotes cyber cultural exchanges and mutual learning among civilizations across countries, regions, and ethnic groups, and enhances the inclusiveness and coexistence of different civilizations. Under the thinking path of “mutual learning among civilizations,” the “Two Integrations,” guided by Xi Jinping Thought on Culture, will promote another ideological emancipation in China’s international communication, open up the aesthetic commonality channel for economic and cultural development between China and foreign countries, and effectively drive the deduction of the empathy logic between China and foreign countries in the international communication public opinion field.

其次，“两个结合”强化了网络强国战略与人类命运共同体有效国际传播的共情逻辑。习近平总书记在庆祝中国共产党成立100周年大会上的重要讲话中提出“两个结合”，即：“坚持把马克思主义基本原理同中国具体实际相结合、同中华优秀传统文化相结合”，是马克思主义理论的又一重大创新。这是立足底层逻辑、迈向高层逻辑的发展的精神逻辑，是信心逻辑。将马克思主义与中国具体实际相结合、同中华优秀传统文化相结合，从“三个代表”对中国共产党的学理定位，到“两个结合”中强调当代中国是马克思主义理论与中华优秀传统文化相结合的产物，是对中国特色社会主义制度与历史优秀传统的精准定位和全面对接，不仅仅是中国立国和发展精神的历史性、科学性概括，也向世界解释了中国之所以是现在的中国的精神源泉；进而，用“中国式现代化”这样一个概念，承接了“中国特色社会主义”理论的上述历史传统，也用一个极具国际传播潜质的术语—— “现代化”概念。从传播视角来看，是国际受众能够接受和理解的共同经验范围，从容不迫地将“中国特色社会主义”的特色概念与世界对于“发展”的认识从认知层面进行对接、对话和国际传播。此时来看网络强国战略，就是世界范围不同国家迈向现代化的中国路径，是全球现代化发展的中国探索，是朝向人类命运共同体愿景目标的中国贡献。《携手构建网络空间命运共同体》白皮书，呼吁各国应秉持开放理念，积极搭建双边、区域和国际合作平台，促进不同制度、不同民族和不同文化在网络空间包容性发展。倡导尊重网络文化的多样性，提倡各国挖掘自身优秀文化资源，推动各国、各地区、各民族开展网络文化交流和文明互鉴，增进不同文明之间的包容共生。在“文明互鉴”的思维路径下，“两个结合”在习近平文化思想指导下将推动中国国际传播的再一次思想解放，打通中外经济和文化发展的审美共通性通道，有效地推动在国际传播舆论场中的中外共情逻辑演绎。

Thirdly, the cyberpower strategy, converging into the historical current of constructing a balanced world media order and international communication landscape, not only physically broadens the “highway” of the concept of “a community with a shared future for mankind,” but also spiritually injects a new “traffic logic,” providing a healthy safeguard for the harmonious development of the world. The connotation of a balanced world media order and international communication landscape is a process and outcome of equal consultation based on the greatest common divisor of different cultural interactions. In the current global communication ecology, the revolution in the foundational structure of information communication from the perspective of a community with a shared future for mankind, rather than from the perspective of “zero-sum game,” functions as a guide for the rules of world cultural traffic order, influencing the development orientation of various countries, regulating the self-discipline of development paths, and maximizing the scope of choice for the commonality of cultural aesthetic appreciation. Theoretically, the physical characteristics of network culture—such as mutual integration, globality, and decontextualization—provide broad pathways for cross-cultural communication and new possibilities for finding the greatest common divisor of different cultures. However, the industrial, discursive, and cultural hegemonies resulting from history and tradition have, since the 1980s, been enacting rounds of restructuring and gaming in the global communication ecology. With the batch-wise, time-phased release of film and television cultural products (commodities), languages, and diversified information containing values and ideologies within the new global communication ecosystem dominated by the internet, the Internet of Things, and artificial intelligence—especially the increase of Chinese voices—subtle and lasting changes are being made to the global communication ecology. The challenging game between high-context “local culture” and the decontextualized international communication ecology engages in dialogue with and forms an organic interactive tension with the ideal setting of “a community with a shared future for mankind.” On the one hand, the massive content and extremely rapid dissemination of the network infinitely dilute the physical space of international communication, weaken the rigid tension of conflict between different cultures, and enhance cross-cultural resilience. On the other hand, abruptly encountered heterogeneous cultures impact local homogeneous cultures in a short time, small space, and with low tension. The homogeneity of local culture, already shaky under the diluting impact of diversified local network information dissemination, easily resonates and empathizes with the common experiential scope of the audience’s cognition and practice under the impact of foreign cultures, causing a major tremor in the local communication structure and slowly opening the door for international dialogue. From a physical perspective, the network conceals differences in physical elements such as skin color, age, and gender, and the cognitive boundaries once serving as filters for cultural prejudice seem to be continuously receding, giving network cultural communication a certain “decontextualized” characteristic. Of course, realistically and dialectically, these filters have only receded from before the screen, not been eradicated. Therefore, from a spiritual perspective, it is precisely because of the stubborn objective effect of such physical filters that the open and free space retains space for various kinds of online hostility, partially magnifies cultural stereotypes, stirs and reorganizes diachronic and spatial cultural prejudices, and to some extent amplifies cultural biases. Regardless of the race, culture, nationality, or country of the netizen behind the screen, as long as their views are the same, they can reach a consensus on a certain topic at a certain point in time, and even carry out some form of online mobilization. From a historical and theoretical perspective, the communication field has evolved into a melting pot of new cultures, reorganizing the ethical conscience that originally existed at the cognitive level among people of different cultures; these consciences, after historical sedimentation, have sunk into institutional norms and legal provisions. However, the impact of the network on the structure of real interests and ideal development goals urgently requires, and even more so, the use of a higher logic to govern within the new global development ecology. At this juncture, the concept of “a community with a shared future for mankind,” which carries the high ambition of balancing the world media order and defining a lofty orientation, supported by the cyberpower strategy, provides the traffic logic for cultural exchange in the New Era and becomes the choice of the times.

再次，网络强国战略，汇入平衡的世界传媒秩序和国际传播格局建造的历史洪流，既是对“人类命运共同体”概念“高速公路”的物理性拓宽，也精神性地注入了新的“交通逻辑”，为世界和谐发展提供健康保障。平衡的世界传媒秩序和国际传播格局，其内涵，是不同文化交往的最大公约数基础上的平等协商过程与结果。在当今的全球传播生态中，人类命运共同体视野下而非“零和博弈”视野下的信息传播基础结构革命，发挥着类似世界文化交通秩序规则引导员的功能，影响着各国的发展导向，规约着发展路径的自律性，最大限度拓展文化审美共通性的选择度。从理论上来说，网络文化的互融性、世界性和去语境化等物理特点为跨文化传播提供了广阔路径，为寻找不同文化的最大公约数提供了新的可能。但是，历史和传统导致的产业和话语、文化霸权，自20世纪80年代开始，就在全球范围内演绎着一轮又一轮的传播生态的重构博弈。随着影视文化产品（商品）、语言、多元化信息内涵着价值观和意识形态在互联网、物联网和人工智能主导的新兴全球传播生态圈内的批次、分时段投放，尤其是中国声音的增加，正在对全球传播生态发生微妙和持久的改变。浓语境性（high context）的“在地文化”与去语境化国际传播生态的挑战性博弈，与“人类命运共同体”的理想设定对话并形成有机互动张力。一方面，网络的海量内容和极速传播无限稀释了国际传播的物理空间，削弱了不同文化之间的冲突张力刚性，增强了跨文化的韧性；另一方面，遽然迎面而来的异质文化短时间、小空间、弱张力下冲击在地的均质文化，而在地文化的均质性本来也在本土多元化网络信息传播的稀释冲击下已经摇摇晃晃，在外来文化冲击下很容易就会被外来文化中与受众认知和实践中的共通经验范围产生共鸣和共情，传播本土结构发生巨震，国际对话大门徐徐打开。物理意义上看，网络隐藏了肤色、年龄、性别等物理要素的差异和认知边界，作为曾经的文化偏见滤镜貌似不断隐退，使得网络文化传播具有某种“去语境化”特征；当然，从现实、辩证地看，只是从屏幕前隐退，并没有根除，因此，从精神意义上来看，恰恰是因为这样的物理滤镜客观效应的顽固性存在，开放自由的空间则又为各种网络戾气保留了空间，局部放大了文化成见，将历时性的、空间性的文化偏见进行搅拌和重组，又在某种程度上放大了文化偏见。无论屏幕后面的是任何种族任何文化任何民族任何国家的网民，只要其观点相同就能在某一个时间点和对某一话题达成一种共识，甚至进行某种网络动员。从历史和学理层面来看，传播领域已经演变为新文化的大熔炉，将原本存在于不同文化人群在认识层面的伦理性良知进行重组，这些良知经过历史积淀下沉为制度性规约和法律性条款；但是，网络对于现实利益结构和理想发展目标的冲击，亟需、更需在全球发展新生态下用更高的逻辑进行统摄——此时，带着平衡世界传媒秩序，定义和定位高远的“人类命运共同体”理念，在网络强国战略的支撑下，提供了新时代文化交流的交通逻辑，成为时代的选择。

In summary, China’s cyberpower construction maintains and simultaneously transcends the primary cooperation and development at the level of economic interests. At present, the concept of seeking win-win outcomes exhibits a relationship of resonance with the construction of the global communication landscape. The cyberpower strategy is not only China’s own development logic but also presents the logical characteristics of international empathetic communication with the concept of a community with a shared future for mankind. The cyberpower strategy also has a global mission or development vision: to provide a spiritual and guiding “traffic logic” for the equal exchange and harmonious coexistence of diverse cultures; to balance the world media order and the international communication landscape; to not only raise the voice of China and the voices of all vulnerable groups globally, but also to make China’s contribution toward a pattern of global communication where a hundred flowers bloom, a hundred schools of thought contend, all advance together, and seek common development.

综上，中国的网络强国建设保持、同时超越经济利益层面的初级合作和发展，当下，求共赢的理念与全球传播格局建设呈现出同频共振的关系，网络强国战略不仅仅是中国自身的发展逻辑，而且与人类命运共同体理念呈现出国际共情传播的逻辑特征；网络强国战略，还有一个世界性的使命或者发展愿景，就是为多元文化的平等交流与和谐共处提供精神性的、指导性的“交通逻辑”，为平衡世界传媒秩序、平衡国际传播格局，不仅发出中国声音，发出全球所有弱势群体的声音，也朝向全球传播百花齐放、百家争鸣、齐头并进、共谋发展的格局作出中国贡献。

Source: *Chinese Social Sciences Net*, October 29, 2023

文章来源：《中国社会科学网》 2023年10月29日

Online Editor: Jing Mu

网络编辑：静穆