An Analysis of the Practical Pathways and Significance of Inheriting the Long March Spirit in the New Era

Introduction

引言

The Long March spirit, as an important component of the spiritual pedigree of Chinese Communists, is a precious spiritual treasure formed by the Party in the course of arduous revolutionary practice. It is characterized mainly by firm ideals and convictions, fearlessness in the face of difficulties and dangers, seeking truth from facts, unity and cooperation, and reliance on the masses, highlighting the spiritual mainline of the Communist Party of China in leading the cause of China's revolution, construction, and reform. As socialism with Chinese characteristics enters the New Era, the historical implications and practical functions of the Long March spirit are constantly being re-examined. How to achieve its creative transformation and innovative development under new historical conditions has become an important topic of common concern in the fields of political science, sociology, and cultural studies. The Long March spirit is not only a symbolic representation of revolutionary history but also a spiritual resource that plays a fundamental role in the modernization of the national governance system, the construction of the social value system, and the reshaping of the cultural communication landscape.

长征精神作为中国共产党人精神谱系中的重要构成，是党在艰苦卓绝的革命实践中形成的宝贵精神财富。它以坚定理想信念、不畏艰难险阻、实事求是、团结协作和依靠群众为主要特征，凸显了中国共产党领导中国革命、建设、改革事业的精神主线。随着中国特色社会主义进入新时代，长征精神的历史意蕴与现实功能不断被重新审视，如何在新的历史条件下实现其创造性转化、创新性发展，成为政治学、社会学与文化研究领域共同关注的重要议题。长征精神不仅是革命历史的象征符号，也是在国家治理体系现代化、社会价值体系建构及文化传播格局重塑中发挥基础性作用的精神资源。

In recent years, although academic research on the Long March spirit has produced relatively rich results, it remains predominantly focused on historical investigation and commemorative exposition, lacking systematic theoretical integration and analysis oriented toward practical realities. Existing research has matured in elucidating its ideological origins and spiritual core, but it has not yet formed sufficient scholarly construction regarding its practical mechanisms and pathways for transforming social efficacy in the context of the New Era. Especially against the backdrop of accelerating the modernization of the national governance system and governance capacity, how the Long March spirit can be embedded in the institutional system, integrated into public life, and shape value consensus still requires deepening through structured and mechanism-based analysis. At the same time, the development of emerging fields such as digital communication, social coordination, and the integration of culture and tourism provides new contexts and technological support for the inheritance and promotion of the Long March spirit, while also posing new challenges to traditional research perspectives. Based on this, this article, grounded in the historical orientation of socialism with Chinese characteristics in the New Era, aims to systematically analyze the contemporary expression, practical pathways, and epochal significance of the Long March spirit.

近年来，学术界对长征精神的研究虽已形成较为丰富的成果，但总体仍以历史考察与纪念性阐述为主，缺乏系统的理论整合与现实导向分析。现有研究在阐释其思想源流与精神内核方面已趋成熟，但对其在新时代语境下的实践机制与社会效能转化路径，尚未形成充分的学理建构。尤其是在国家治理体系和治理能力现代化进程加快的背景下，长征精神如何嵌入制度体系、融入公共生活、塑造价值共识，仍需通过结构化和机制化的分析予以深化。与此同时，数字传播、社会协同、文旅融合等新兴领域的发展，为长征精神的传承与弘扬提供了新的语境与技术支撑，也对传统研究视角提出了新的挑战。基于此，本文立足新时代中国特色社会主义的历史方位，旨在对长征精神的当代表达、实践路径与时代意义进行系统探析。

I. The Generative Context and Ideological Origins of the Long March Spirit in the New Era

一、新时代长征精神的生成语境与思想渊源

The Long March of the Chinese Workers' and Peasants' Red Army in the 1930s was an important historical event marking the strategic turning point of the Chinese revolution led by the Communist Party of China, epitomizing the Party's organizational capacity and spiritual strength in advancing the revolutionary cause under extremely difficult conditions. The Long March spirit, as the value core condensed from this event, possesses distinct historical characteristics and epochal dynamism. It is not a static conceptual category but a dynamic spiritual structure that is constantly being generated, evolving, and embedded in reality. Its development has always been closely linked to the social practices led by the Communist Party of China. Overall, the Long March spirit has undergone the prototype shaping during the revolutionary war period, the deepening of its connotations during the socialist construction period, the expansion of its functions during the reform and opening up period, and has achieved dual embedding in the institutional system and cultural system in the New Era. As the cause of socialism with Chinese characteristics continues to deepen, the historical mission and epochal implications referred to by the "New Long March" are constantly being redefined, and its spiritual form continues to evolve through theoretical interpretation, institutional practice, and social dissemination. Accurately grasping the historical logic and contemporary expression of this spirit is the basic prerequisite for deeply analyzing the connotations of the Long March spirit in the New Era.

20 世纪30年代中国工农红军的长征，是中国共产党领导中国革命进入战略转折阶段的重要历史事件，集中体现了党在极端艰难条件下推进革命事业的组织能力与精神力量。长征精神作为其中凝练而成的价值内核，具有鲜明的历史特质与时代动能。它并非停滞不变的观念范畴，而是一个不断生成、演化与嵌入现实的动态精神结构，其发展始终与中国共产党领导的社会实践密切相关。总体来看，长征精神历经革命战争时期的原型塑造、社会主义建设时期的内涵深化、改革开放时期的功能拓展，并在新时代实现了制度体系与文化体系的双重嵌入。随着中国特色社会主义事业不断深化，“新长征”所指涉的历史使命与时代意涵不断被重新定义，其精神形态也在理论阐释、制度实践与社会传播中持续演进。准确把握这一精神的历史逻辑与当代表达，是深入探析新时代长征精神内涵的基础前提。

(I) The Historical Evolution of the Long March Spirit: From Revolutionary Spirit to Pillar of the Times

（一）长征精神的历史演化：从革命精神到时代支柱

The evolutionary process of the Long March spirit profoundly reflects the core missions and value ideals of the Communist Party of China at different historical stages.

长征精神的演进历程，深刻映照出中国共产党在不同历史阶段的核心使命与价值理想。

1. The Long March Spirit: The Original Form of Revolutionary Idealism

1. 长征精神：革命理想主义的原生形态

The Long March spirit germinated in the perilous environment of the Red Army's strategic shift in 1934. Under extremely harsh conditions, the Chinese Workers' and Peasants' Red Army condensed a spiritual core centered on firm faith, tenacious struggle, and the mass line, constituting its original form. At that time, Party leaders had already summarized and elucidated this spirit on multiple occasions: In October 1935, Chen Yun delivered a speech on the victory of the Red Army's Western Expedition, summarizing the spiritual elements of the Red Army's victory; Mao Zedong repeatedly emphasized that the spirit of Communists "fearing no hardship or difficulty" was the key to winning the Long March; in 1936, Zhou Enlai proposed that "the Long March spirit must never be discarded"; in 1938, Zhang Wentian elucidated the spiritual essence of striving and sacrificing for ideals from an idealistic perspective.

长征精神萌发于1934年红军战略大转移的艰险环境之中。在极其艰苦的条件下，中国工农红军凝练出以坚定信仰、顽强斗争和群众路线为核心的精神内核，构成其原生形态。彼时，党的领导人已多次对这一精神加以概括与阐释：1935年10月，陈云就红军西征胜利发表讲话，总结了红军取得胜利的精神要素；毛泽东多次强调，共产党员“不怕任何艰难困苦”的精神，是赢得长征胜利的关键;1936年，周恩来提出“长征精神永远不能丢”;1938年，张闻天从理想主义视角阐释了为理想而奋斗牺牲的精神实质。

After the founding of New China, the Long March spirit continued to be inherited and promoted in socialist construction. Although early systematic research was limited, its spiritual content gradually took root in people's hearts through commemorative activities and propaganda education. Especially at key junctures such as the 50th anniversary (1986), 60th anniversary (1996), and 70th anniversary (2006) of the victory of the Long March, the Party Central Committee conducted authoritative summaries of its spiritual connotations on multiple occasions, forming a relatively consistent social consensus. The academic community generally believes that the Long March spirit mainly includes: firm loyalty to revolutionary ideals; the will and quality of fearing no difficulties, dangers, or sacrifices; the ideological line of independence, self-reliance, and seeking truth from facts; the collectivist spirit of taking the overall situation into account, strict discipline, unity and cooperation; and the fighting spirit of closely relying on the people and sharing hardships with the masses. General Secretary Xi Jinping pointed out: "The great Long March spirit is a vivid reflection of the revolutionary demeanor of the Chinese Communists and the people's army they lead, and a concentrated display of the Chinese nation's national character of unremitting self-improvement."

新中国成立后，长征精神在社会主义建设中继续传承弘扬。尽管早期系统化研究不多，但通过纪念活动和宣传教育，其精神内容逐步深入人心。尤其是在长征胜利50周年（1986年）、60周年（1996年）和70周年（2006年）等关键节点，党中央多次对其精神内涵进行权威总结，形成较为一致的社会共识。学界普遍认为，长征精神主要包括：对革命理想的坚定忠诚；不惧艰难险阻、不惜牺牲的意志品质；独立自主、实事求是的思想路线；顾全大局、严明纪律、团结协作的集体主义精神；紧紧依靠人民、与人民群众同甘共苦的奋斗精神。习近平总书记指出：“伟大长征精神，是中国共产党人及其领导的人民军队革命风范的生动反映，是中华民族自强不息的民族品格的集中展示”。

2. The New Long March Spirit: Spiritual Reconstruction in the Context of Reform and Opening Up

2. 新长征精神：改革开放语境下的精神重构

After reform and opening up, as the country's development focus shifted to economic construction, the "New Long March" became a core metaphor in the discourse system of the Party and the state. The Third Plenary Session of the 11th Central Committee proposed "striving for a new Long March," introducing the Long March spirit into the epochal landscape of modernization for the first time. Subsequently, the 12th National Congress of the CPC proposed the goal of "achieving the four modernizations," and the "New Long March" gradually acquired a development orientation of "self-reliance and hard struggle." In his speech commemorating the 50th anniversary of the victory of the Long March, Yang Shangkun emphasized that the core purpose of promoting the Long March spirit was to assist the process of socialist modernization. Subsequently, Party and state leaders such as Jiang Zemin and Hu Jintao also continuously emphasized the epochal value of inheriting the Long March spirit on the "new journey" on relevant commemorative occasions.

改革开放之后，随着国家发展重心向经济建设转移，“新长征”成为党和国家话语体系中的核心隐喻。党的十一届三中全会提出“为进行新的长征而奋斗”，首次将长征精神引入现代化建设的时代图景。此后，党的十二大提出“实现四个现代化”的目标，“新长征”逐渐被赋予“自力更生、艰苦奋斗”的发展导向。杨尚昆在纪念长征胜利50周年讲话中强调，弘扬长征精神的核心目的在于助力社会主义现代化进程。随后，江泽民、胡锦涛等党和国家领导人在相关纪念场合中，亦持续强调“新征程”中传承长征精神的时代价值。

Compared with the clear expression at the political discourse level, the academic definition of the "New Long March spirit" is relatively vague. Some studies believe that it is essentially a specific transformation of the Long March spirit in the context of reform, highlighting its epochal characteristics of "entrepreneurship and innovation"; other scholars, from the perspective of political symbolism, point out that its systematic construction is still insufficient. Overall, the "New Long March spirit," as a continuation and development of the Long March spirit, is an important manifestation of the Party's discourse reshaping and functional grafting in the new period, with its core pointing to the historical themes of "reform" and "development."

相较于政治话语层面的清晰表达，学界对“新长征精神”的界定则相对模糊。一些研究认为其本质上是长征精神在改革语境下的具体转化，突出其“创业创新”的时代特征；另一些学者则从政治象征角度出发，指出其系统构建尚不充分。总体而言，“新长征精神”作为长征精神的延续与发展，是党在新时期进行话语重塑与功能嫁接的重要体现，其核心指向“改革”与“发展”的历史主题。

3. The Long March Spirit in the New Era: The Spiritual Foundation in the Journey of National Rejuvenation

3. 新时代长征精神：民族复兴征程中的精神基座

Since the 18th National Congress of the CPC, socialism with Chinese characteristics has entered a New Era, and the Long March spirit has been endowed with richer practical implications and mission responsibilities. General Secretary Xi Jinping has repeatedly pointed out: "Each generation has its own Long March," and defined the realization of the "Two Centenary Goals" [1]1 Xi Jinping, speech at the commemoration of the 80th anniversary of the victory of the Long March, 21 October 2016. and the Chinese Dream of the great rejuvenation of the Chinese nation as the "Long March of the New Era." In this context, the Long March spirit is not only a historical retrospect but also transformed into a spiritual support for promoting the modernization of governance and realizing national strategies.

党的十八大以来，中国特色社会主义进入新时代，长征精神被赋予更为丰富的现实意涵与使命担当。习近平总书记多次指出：“每一代人有每一代人的长征路”，并将实现“两个一百年”奋斗目标和中华民族伟大复兴的中国梦界定为“新时代的长征”。在此语境下，长征精神不仅成为历史的回望，更转化为推进治理现代化和实现国家战略的精神支撑。

Compared with the previous two stages, the Long March spirit in the New Era has more distinct epochal characteristics. While continuing the tone of revolutionary idealism, it places greater emphasis on institutional confidence, a people-centered stance, and technological empowerment, forming a spiritual system compatible with national development. From "revolutionary mobilization" to "development governance," its core function has achieved a transformation from political mobilization to governance leadership.

与前两个阶段相比，新时代长征精神具有更加鲜明的时代特质。其在延续革命理想主义基调的基础上，更加强调制度自信、人民立场与技术赋能，形成与国家发展相适应的精神体系。从“革命动员”到“发展治理”，其核心功能实现了由政治动员向治理引领的转型。

Since its formation, the Long March spirit has undergone original construction, functional expansion, and systemic embedding, always serving as an important pillar of the political culture of the Communist Party of China and internalized in the institutional practice of socialism with Chinese characteristics. Under the conditions of the New Era, its spiritual characteristics continuously integrate institutional advantages and the logic of technological innovation, becoming an important spiritual support for advancing the process of Chinese-path modernization. Therefore, systematically sorting out its internal structure and developmental logic not only helps to deepen the understanding of the spiritual pedigree of Chinese Communists but also provides theoretical support for the current research and application of red cultural resources.

长征精神自形成以来，历经原生建构、功能拓展与体系嵌入，始终作为中国共产党政治文化的重要支柱，内化于中国特色社会主义制度实践之中。新时代条件下，其精神特质不断融合制度优势与技术创新逻辑，成为推动中国式现代化进程的重要精神支撑。因此，系统梳理其内在结构与发展逻辑，不仅有助于深化对中国共产党人精神谱系的理解，而且能为当前红色文化资源的研究与应用提供理论支撑。

(II) The Core Essence of the Long March Spirit in the New Era

（二）新时代长征精神的核心要义

The Long March spirit in the New Era is not a one-dimensional abstract concept, but a multi-dimensional structural system encompassing core motivation, institutional support, practical pathways, and social effects.

新时代长征精神并非单一维度的抽象观念，而是一个包含核心动力、制度支撑、实践路径与社会效应在内的多维结构系统。

1. The Power of Faith: The Core of the Spirit

1. 信仰力：精神之核

The power of faith, as the most essential and deepest component of the Long March spirit, is its inexhaustible ideological source. The fundamental driving force behind the victory of the Long March stemmed from the Red Army’s firm belief in the communist ideal and the revolutionary cause. As General Secretary Xi Jinping pointed out, “When there is faith in the heart, there is strength underfoot.” [1]1 Xi Jinping, speech at the commemoration of the 80th anniversary of the victory of the Long March, 21 October 2016. On the journey of the New Era, steadfast faith in Marxism, faith in socialism with Chinese characteristics, and confidence in the Chinese Dream of the great rejuvenation of the Chinese nation remain the fundamental sources for凝聚社会共识 [2]2 “凝聚社会共识” (ningju shehui gongshi) means “to build social consensus.” and inspiring the will to struggle. To inherit the Long March spirit in the New Era, it is necessary to continuously cultivate idealist sentiments throughout society, especially among the youth, and transform the power of faith into the driving force of practice.

信仰力作为长征精神最本质、最深层的构成，是其不竭的思想源泉。长征胜利的根本动力，源于红军对共产主义理想和革命事业的坚定信仰。正如习近平总书记指出：“心中有信仰，脚下有力量。”在新时代的征途中，坚定对马克思主义的信仰、坚定对中国特色社会主义的信念、坚定对中华民族伟大复兴的中国梦的信心，依然是凝聚社会共识、激发奋斗意志的根本源泉。新时代传承长征精神，必须持续在全社会特别是青年群体中培育理想主义情怀，将信仰之力转化为实践原动力。

2. The Power of Organization: The Foundation of Institutions

2. 组织力：制度之基

The power of organization is manifested as the institutional framework and organizational system that transforms faith into orderly action, and is the institutional guarantee for achieving goals and tasks. During the Long March, it was precisely because of the Party’s strong organizational leadership, strict discipline, and high degree of unity and cooperation that an epic victory was achieved. In the context of the New Era, the power of organization is embodied in upholding and strengthening the Party’s overall leadership, improving the organizational system, transforming institutional advantages into governance effectiveness, and forming a mighty force of unified will and common struggle. This is a practical extension of the spirit of “taking the overall situation into account, strictly observing discipline, and being closely united.”

组织力体现为将信仰转化为有序行动的制度框架与组织体系，是实现目标任务的制度保障。在长征过程中，正是由于党强有力的组织领导、严明的纪律约束与高度团结协作，才成就了史诗般的胜利。新时代背景下，组织力体现为坚持和加强党的全面领导，完善组织体系，推动制度优势转化为治理效能，形成统一意志、共同奋斗的磅礴力量，是“顾全大局、严守纪律、紧密团结”精神的现实延伸。

3. The Power of Action: The Wings of Practice

3. 行动力：实践之翼

The power of action is the pathway through which the Long March spirit is manifested in reality, demonstrating a practical spirit that fears no difficulties, seeks truth from facts, and is bold in innovation. In the New Era, inheriting this quality requires us to have the courage to take responsibility, adhere to a problem-oriented approach, and blaze new trails in the midst of reform battles and development bottlenecks. Whether in technological breakthroughs, industrial upgrading, or social governance and improvement of people’s livelihoods, it is necessary to uphold a striving posture of “walking in the forefront,” daring to try and take risks, bravely shouldering heavy burdens, and continuously pushing Chinese-path modernization to a new stage.

行动力是长征精神在现实中的体现路径，展现出不惧艰难、实事求是、锐意创新的实践精神。在新时代，传承这一品质要求我们勇于担当、坚持问题导向，在改革攻坚与发展瓶颈中闯出新路。无论在科技突破、产业升级，还是在社会治理与民生改善中，皆需秉持“走在前列”的奋斗姿态，敢闯敢试，勇挑重担，推动中国式现代化不断迈向新阶段。

4. The Power of Dissemination and Cohesion: The Field of Values

4. 传播力与凝聚力：价值之场

The power of dissemination and the power of cohesion together constitute the dimension of the Long March spirit’s social influence. The power of dissemination determines its social radiation range and communicative vitality. In the digital media environment, promoting the Long March spirit must expand modes of expression and dissemination platforms, using emerging technologies such as big data and virtual reality to empower the dissemination of red culture. For example, the Guizhou Long March National Cultural Park, through immersive narratives and interactive experiences, transmits the red spirit to the public in a perceptible and participatory way, especially enhancing cultural stickiness among the youth. The power of cohesion concerns the value-aggregating function of the Long March spirit in social relations; its key lies in constructing national consensus and national identity. To inherit the Long March spirit in the New Era, it is necessary to always answer the fundamental proposition of “for whom and relying on whom,” adhere to the people-centered development philosophy, transform spiritual identity into a joint force for action, and consolidate the value foundation for advancing Chinese-path modernization.

传播力与凝聚力共同构成长征精神的社会影响力维度。传播力决定了其社会辐射范围与传播活力。在数字媒介环境下，弘扬长征精神必须拓展表达方式与传播平台，运用大数据、虚拟现实等新兴技术赋能红色文化传播。例如，贵州长征国家文化公园通过沉浸式叙事和交互体验，使红色精神以可感知、可参与的方式传递于公众，尤其增强了对青年群体的文化黏性。凝聚力则关涉长征精神在社会关系中的价值聚合作用，其关键在于建构民族共识与国家认同。新时代传承长征精神，必须始终回答“为了谁、依靠谁”的根本命题，坚持以人民为中心的发展思想，将精神认同转化为行动合力，为推进中国式现代化夯实价值基础。

The Long March spirit in the New Era forms a synergistic and mutually constructive system across the five dimensions of the power of faith, the power of organization, the power of action, the power of dissemination, and the power of cohesion. The power of faith provides the ideological core, the power of organization lays the institutional support, the power of action guides the practical pathway, and the power of dissemination and cohesion expand social effectiveness. This structure inherits revolutionary traditions, responds to the propositions of the times, and becomes an important spiritual resource for promoting social progress and national rejuvenation in the New Era.

新时代长征精神在信仰力、组织力、行动力、传播力与凝聚力五个维度中形成协同互构的系统结构。信仰力提供思想核心，组织力奠定制度支撑，行动力指引实践路径，传播力与凝聚力拓展社会效能。这一结构继承革命传统，回应时代命题，成为新时代推动社会进步和民族复兴的重要精神资源。

II. The Value Connotation of Inheriting the Long March Spirit in the New Era

二、新时代长征精神传承的价值内涵

The historical value carried by the Long March spirit is deeply rooted in people’s hearts. In the grand process of developing socialism with Chinese characteristics in the New Era, how to transform it from revolutionary memory into a practical approach, from historical spirit into institutional resources, constitutes a proposition of the times with far-reaching significance. General Secretary Xi Jinping has repeatedly emphasized the need to “walk the Long March of today well,” [3]3 Xi Jinping, speech at the commemoration of the 80th anniversary of the victory of the Long March, 21 October 2016. which not only highlights the guiding significance of the Long March spirit in contemporary political life but also provides a theoretical basis and practical direction for the systematic unfolding of its current value. In the logic of inheritance in the New Era, the Long March spirit is embedded in national strategy and people’s lives through multiple dimensions such as political leadership, social governance, cultural construction, and international dissemination, demonstrating strong vitality and sustained spiritual tension.

长征精神所承载的历史价值深入人心，在新时代中国特色社会主义发展的宏大进程中，如何将其由革命记忆转化为现实进路、由历史精神转化为制度资源，正构成一项具有深远意义的时代命题。习近平总书记多次强调要“走好今天的长征路”，不仅彰显出长征精神在当代政治生活中的指导意义，也为其当下价值的系统性展开提供了理论依据和实践方向。在新时代的传承逻辑中，长征精神正以政治引领、社会治理、文化构建与国际传播等多维路径嵌入国家战略与人民生活，展现出强大的生命力与持续性的精神张力。

(I) Political Value: Party Building Guidance and Political Identity

（一）政治价值：党建引领与政治认同

In the context of the New Era, the prominent value of the Long March spirit in the political field lies in its deep alignment with the leadership and political construction of the Communist Party of China. The ideals and beliefs, political loyalty, organizational discipline, and mass line it contains constitute a unity of ideological core and practical logic in the work of Party building in the New Era. Transforming the Long March spirit into an important pillar for the education of Party members and cadres, the design of organizational systems, and the construction of political culture can further enhance the people’s political identity with the Party and strengthen organizational resilience.

新时代背景下，长征精神在政治领域的突出价值在于其与中国共产党领导力与政治建设的深度契合。其所蕴含的理想信念、政治忠诚、组织纪律与群众路线，构成新时代党建工作中思想内核与实践逻辑的统一体。将长征精神转化为党员干部教育、组织制度设计与政治文化建构的重要支柱，可以进一步增强人民群众对党的政治认同，增强组织韧性。

At the practical level, a relatively systematic nested inheritance pathway of “Long March spirit – Party spirit education – organizational building” has been constructed from the central to local levels. For example, the “Long March Academy” in Ninghua, Fujian Province, as a typical educational platform, had trained a total of 59,000 person-times by 2023, forming a Party spirit forging system centered on experiential teaching; places like Ruijin in Jiangxi and Yan’an in Shaanxi, relying on red resources along the Long March route, have normalized red education into local cadre training mechanisms, achieving a dual improvement in spiritual education and organizational effectiveness. The Long March spirit is entering the rule of law system through institutional norms. For instance, Guilin in Guangxi issued the “Regulations on the Protection of Cultural Sites of the Red Army’s Xiangjiang River Battle of the Long March,” [4]4 The Xiangjiang River Battle (November–December 1934) was a costly but pivotal breakout battle during the early stages of the Long March. realizing the transition of red culture from value propositions to legal norms. This is both an institutional response to the Long March spirit and a practical model of functionalizing red culture in promoting law-based governance in China. The Long March spirit has achieved functional extension and structural embedding in the field of political construction in the New Era.

在实践层面，自中央至地方已构建起较为系统的“长征精神—党性教育—组织建设”嵌套式传承路径。例如，福建宁化“长征学院”作为典型教育平台，截至2023年已累计培训5.9万人次，形成了以体验式教学为核心的党性锻造体系；江西瑞金、陕西延安等地依托长征沿线红色资源，将红色教育常态化纳入地方干部培训机制，实现精神教育与组织效能双提升。长征精神正通过制度规范进入法治建设体系。如广西桂林出台《红军长征湘江战役文化遗址保护条例》，实现了红色文化从价值主张到法律规范的跃迁，既是制度层面对长征精神的回应，也是推动法治中国建设中红色文化功能化的一种实践样态。长征精神实现了在新时代政治建设领域的功能延展与结构嵌入。

(II) Social Value: Social Governance and People’s Livelihood Appeal

（二）社会价值：社会治理与民生感召

The value of the Long March spirit at the social level is mainly manifested in its high degree of coupling with grassroots governance, public services, and mass mobilization. Concepts emphasized by the Long March spirit, such as the “mass line,” “unity and cooperation,” and “self-sacrifice,” have become a dual source of cultural foundation and action guide in the social governance system of the New Era.

长征精神在社会层面的价值体现，主要表现为其与基层治理、公共服务、群众动员之间的高度耦合。长征精神强调的“群众路线”“团结协作”“自我牺牲”等理念，成为新时代社会治理体系中文化基础与行动指南的双重来源。

Currently, the red spirit is widely embedded in local governance mechanisms and service systems. Taking Ruijin, Jiangxi as an example, it has established “Long March volunteer teams” to participate in community epidemic prevention, flood control, social security, and other affairs, forming a grassroots governance model of “Party building guidance – mass participation – organizational coordination,” achieving a dual improvement in governance effectiveness and value dissemination. In Hunan, Shaanxi, Guizhou, and other places, red elements are embedded in basic-level institutional units such as village regulations and folk conventions, community deliberation mechanisms, and volunteer points systems, promoting the institutionalization and routinization of mass participation.

当前，红色精神被广泛嵌入地方治理机制与服务体系。以江西瑞金为例，其通过建立“长征志愿队”参与社区防疫、防汛与社会保障等事务，形成“党建引领—群众参与—组织协同”的基层治理模型，实现治理效能与价值传播的双重提升。在湖南、陕西、贵州等地，红色元素被嵌入村规民约、社区议事机制、志愿积分制度等基层制度单元，推动群众参与的制度化与日常化。

On the other hand, the Long March spirit promotes the transformation of social governance concepts from passive response to active construction. It stimulates social trust through emotional identity, activates public participation through organizational mobilization, and constructs a multi-layered circular mechanism of “spiritual identity – social behavior – governance effect.” The red spirit is no longer just a tool for political education but provides deep value logic and behavioral support at multiple strategic levels such as rural revitalization, common prosperity, and social integration.

另一方面，长征精神在推动社会治理理念从被动响应向主动建设转型。通过情感认同激发社会信任，以组织动员激活公共参与，构建起“精神认同—社会行为—治理效果”的多层循环机制。红色精神不再只是政治教育的工具，而是在乡村振兴、共同富裕、社会整合等多个战略层面提供深层的价值逻辑与行为支持。

(III) Cultural Value: Value System and Spiritual Identity

（三）文化价值：价值体系与精神认同

In the cultural dimension, the Long March spirit represents not only a symbol of revolutionary history but also an important spiritual resource for constructing the modern national cultural identity of the Chinese nation. As an important component of the spiritual genealogy of Chinese Communists, [5]5 The “spiritual genealogy of Chinese Communists” (中国共产党人精神谱系) is an official taxonomy of revolutionary and socialist-era spirits (e.g., the Jinggangshan spirit, the Yan’an spirit) that the Party promotes as a continuous source of ideological inspiration. the Long March spirit, together with the core socialist values and fine traditional Chinese culture, constitutes the diverse cultural foundation of the Chinese spirit.

在文化维度，长征精神代表的不仅是革命历史的象征，更是构建中华民族现代国家文化认同的重要精神资源。作为中国共产党人精神谱系的重要组成部分，长征精神与社会主义核心价值观、中华优秀传统文化共同构成了中国精神的多元文化基础。

In recent years, the cultural transformation of the Long March spirit has gradually achieved a leap from red education to public culture, and from commemorative inheritance to life-embedded integration. For example, Guangxi’s “One Park, Three Museums” [n6], including the Memorial Hall of the Red Army’s Long March Xiangjiang Campaign, has received over 100,000 groups and more than 16.5 million visitors since its opening. Through immersive exhibitions, digital guided tours, and interdisciplinary curriculum design, it has promoted the transformation of red culture education toward sensory and interactive forms, becoming an important base for patriotic education and a red tourism destination both within and outside the region. At the same time, various localities have promoted the deep integration of red culture with modern art, youth culture, and cultural and creative industries. Projects such as the “Red Army Diary” digital illustration, the “Long March Road” themed theater, and the “Red Cultural and Creative Market” have constructed a cultural diffusion system centered on visual translation, narrative reconstruction, and community communication, realizing the Long March spirit’s “movement from exhibition halls to neighborhoods” and “from textbooks into life.” This cultural generation mechanism has not only enhanced the intergenerational transmission capacity of red culture but also shaped a public cultural space with red spirit as its core and youth identification as its orientation, providing key support for building a culturally strong socialist country with Chinese characteristics.

近年来，长征精神的文化转化逐步实现了从红色教育走向公共文化、从纪念性传承走向生活化嵌入的跃迁。如广西包括红军长征湘江战役纪念馆在内的“一园三馆”开放至今，已累计接待参观者超10万批次，1650多万人次，通过沉浸式展陈、数字化导览与跨学科课程设计，推动红色文化教育向感官化、互动化转型成为区内外开展爱国主义教育的重要基地和红色旅游目的地。同时，各地推动红色文化与现代艺术、青年文化、文创产业的深度融合。如“红军日记”数字插画、“长征之路”主题剧场、“红色文创集市”等项目，构建起以视觉转译、叙事重构、社群传播为核心的文化扩散体系，实现了长征精神的“从展馆走向街区”“从教材走进生活”。这种文化生成机制，不仅提升了红色文化的代际传播能力，也塑造了以红色精神为内核、以青年认同为导向的公共文化空间，为构建中国特色社会主义文化强国提供了关键支撑。

(4) International Value: China’s Story and a Community with a Shared Future for Mankind

（四）国际价值：中国故事与人类命运共同体

Against the backdrop of deep restructuring in globalization and the complex evolution of international relations, the Long March spirit, as an important component of China’s cultural soft power, has gradually moved from domestic narrative to international expression, and from national spirit to a value carrier for civilizational dialogue.

在全球化深度重构与国际关系复杂演变的背景下，长征精神作为中国文化软实力的重要组成部分，已逐渐从国内叙事走向国际表达，从民族精神升格为文明对话的价值载体。

The international dissemination paths of the Long March spirit are increasingly diversified and contextualized. The international exchange project “90th Anniversary of the Long March’s Departure” in Ninghua, Fujian, invited overseas youth, foreign diplomats, and online influencers to visit Long March sites in person, releasing content through documentaries, vlogs, short videos, and other formats on multilingual platforms, breaking through the formal boundaries of traditional external propaganda and enhancing the interactivity and influence of Chinese spiritual expression. Second, the Long March spirit has also gradually been embedded in the nation’s technological image and modernization narrative. The naming of the “Long March series” rockets is not merely a commemoration but also a technological translation symbolizing the Chinese spirit, forming a symbolic chain of “historical journey—technological expedition,” injecting cultural depth into the discourse system for building a technological power.

长征精神的国际传播路径日益多元化与场景化。福建宁化“长征出发90周年”国际交流项目邀请海外青年、驻华外交官与网络红人实地探访长征遗址，通过纪录片、Vlog、短视频等形式在多语种平台发布，突破了传统对外宣传的形式边界，增强了中国精神表达的交互性与影响力。其次，长征精神也逐步嵌入国家科技形象与现代化国家叙事中。“长征系列”火箭的命名不仅是纪念，更是象征中国精神的科技化转译，构成了“历史征程—科技远征”的象征链条，为构建科技强国话语体系注入文化深度。

The values embodied in the Long March spirit—collectivism, strategic endurance, and future orientation—are providing a cultural foundation and spiritual resonance for China’s participation in global governance and the promotion of building a community with a shared future for mankind. The Long March spirit has become a cultural core and symbolic resource within major international cooperation mechanisms such as the Belt and Road Initiative and the China-Africa Community with a Shared Future, carrying the ethical implications and civilizational vision of the Chinese approach.

长征精神体现出的集体主义价值、战略耐力、未来导向等理念，正在为中国参与全球治理、推动构建人类命运共同体提供文化基础与精神共鸣。长征精神已成为“一带一路”倡议、“中非命运共同体”等重大国际合作机制中的文化内核与象征资源，承载着中国方案中的伦理意涵与文明愿景。

The contemporary significance of the Long March spirit extends far beyond a historical retrospective; it is deeply embedded in the core mechanisms of national political construction, social governance, cultural development, and international communication in the New Era. Its political value is reflected in the integrative logic of political construction and institutional systems; its social value manifests as the cultural support for public services and governance concepts; its cultural value lies in the internal driving force for the construction of a national identity system and youth culture; and its international value demonstrates the expressive agency and civilizational inspiration of the Chinese spirit within the global discourse system.

长征精神的时代意义已远不止于历史的回望，而是深刻嵌入新时代国家政治建构、社会治理、文化发展与国际传播的核心机制之中。其政治价值体现在政治建设与制度体系的整合逻辑中；社会价值表现为公共服务与治理理念的文化支撑；文化价值在于民族认同体系与青年文化构建的内在动力；国际价值则彰显中国精神在全球话语体系中的表达能动性与文明启示力。

III. Practical Paths for Inheriting the Long March Spirit in the New Era

三、新时代长征精神传承的实践路径

Within the grand narrative of Chinese social development in the New Era, the Long March spirit, as an important component of the spiritual lineage of Chinese Communists, exhibits a trend of multidimensional integration in its mode of inheritance: moving from political propaganda to institutional embedding, from commemorative rituals to life-oriented practice, and from slogan-based expression to theoretical construction.

在新时代中国社会发展的宏大叙事中，长征精神作为中国共产党人精神谱系的重要组成部分，其传承方式呈现出由政治宣传走向制度嵌入、由纪念性仪式走向生活化实践、由口号化表述走向理论化建构的多维融合态势。

(1) Systematic Innovation in Ideological and Political Education and the Cultivation of Youth Spirit

（一）思想政治教育的系统创新与青年精神培育

The power of faith, as the core embodiment of the Long March spirit, is both a spiritual projection of historical forces and constitutes the kernel of value identification among contemporary youth groups. Inheritance in the New Era no longer relies on traditional indoctrination-based modes of expression, but instead constructs an integrated educational mechanism through the systematic innovation of ideological and political education, guiding youth groups to achieve spiritual self-awareness and value identification in the process of socialization.

信仰力作为长征精神的核心体现，既是历史力量的精神投射，也在当下青年群体中构成价值认同的内核。新时代的传承不再依赖传统灌输式的表达模式，而是通过思想政治教育的系统化创新构建一体化的育人机制，引导青年群体在社会化进程中实现精神自觉与价值认同。

Ideological and political education in the New Era takes the Party’s innovative theory as its guiding principle, strengthening the systematic construction of the faith system. The “Several Opinions on Deepening the Reform and Innovation of Ideological and Political Theory Courses in Schools in the New Era” issued by the General Office of the Central Committee of the CPC in 2023 proposed building an integrated education system for ideological and political courses from primary school to university. The reform of ideological and political education increasingly emphasizes the contemporary relevance of course content and the interactivity of teaching methods. In the field of higher education, universities such as Peking University and Tsinghua University have constructed “case libraries for ideological and political education,” combining red themes with practical issues, and adopting methods such as case-based teaching and project-based learning to promote the transformation of young students from knowledge recipients to participants in value construction. Primary and secondary schools, meanwhile, use methods such as “red education maps” and “little docents” to strengthen local relevance and a sense of participation. Faith education in the New Era emphasizes a “scene embedding” strategy. The “Power of Faith” experiential teaching program at the China Executive Leadership Academy Yan’an and the “Faith Space” exhibition project in Ruijin, Jiangxi, use digital media, interactive theater, and other means to achieve an emotional connection between history and reality, constructing a “memory community” for youth identification. This strategy strengthens the situational trigger mechanism, enabling ideological and political education to break free from the indoctrination model and enter an experiential, participatory track. Under the wave of digitalization, projects such as “Digital Long March” and “Virtual Memorial Halls” provide online interactive platforms for youth, realizing the reconstruction of a cross-temporal red education field. These platforms, through gamification mechanisms, immersive interaction, and task orientation, enhance the active participation of young users, expanding new communication boundaries and identification mechanisms for faith education.

新时代思想政治教育以党的创新理论为纲，强化信仰体系的系统构建。2023年中共中央办公厅发布的《关于深化新时代学校思想政治理论课改革创新的若干意见》，提出构建大中小学思政课一体化育人体系。思想政治教育改革日趋强调课程内容的时代契合与教学方式的互动性。在高等教育领域，北京大学、清华大学等高校构建“思政教育案例库”，将红色题材与现实议题相结合，开展案例教学、项目式学习等方式，推动青年学生从知识接收者转变为价值建构的参与者。中小学则以“红色教育地图”“小小讲解员”等方式强化在地性与参与感。新时代信仰教育强调“场景嵌入”策略。中国延安干部学院的“信仰的力量”体验式教学、江西瑞金的“信仰空间”展陈项目，运用数字媒介、交互剧场等手段，实现历史与现实的情感连接，构建青年认同的“记忆共同体”。这一策略强化了情境触发机制，使思想政治教育脱离灌输模式，进入体验化、参与式轨道。在数字化浪潮下，“数字长征”“虚拟纪念馆”等项目为青年提供了线上互动平台，实现了跨时空的红色教育场域重构。该类平台通过游戏化机制、沉浸式互动与任务导向，提升青年用户的主动参与度，为信仰教育拓展了新的传播边界与认同机制。

Overall, ideological and political education in the New Era is upgrading toward systematization, interactivity, contextualization, and digitalization, forming a faith cultivation path from cognitive transmission to value construction, and from emotional stimulation to action orientation. This educational innovation not only responds to the media reception characteristics of youth groups but also reflects the state’s cultural governance capacity in ideological construction.

总体来看，新时代思想政治教育正朝向体系化、互动化、场景化、数字化方向升级，形成了从认知传递到价值构建、从情感激发到行动导向的信仰培育路径。这种教育革新不仅回应了青年群体的媒介接受特点，也体现了国家在意识形态建构中的文化治理能力。

(2) Institutional Transformation of Red Resources and Innovation in Local Governance

（二）红色资源的制度转化与地方治理创新

The organizational capacity carried by the Long March spirit is manifested in a high degree of discipline, collectivist orientation, and structured mobilization mechanisms. Against the backdrop of the New Era, red resources, as spiritual and cultural assets, are being transformed through institutionalized paths into important constituent units of the local governance system, becoming key variables in public policy formulation, organizational system restructuring, and community mobilization mechanisms.

长征精神承载的组织力，体现为高度纪律性、集体主义导向与结构化动员机制。新时代背景下，红色资源作为精神文化资产，正通过制度化路径转化为地方治理体系的重要构成单元，成为公共政策制定、组织体系重塑、社区动员机制中的关键变量。

The institutional transformation of red resources begins with macro-level policy guidance. Since the release of the “Special Plan for the Protection and Utilization of Revolutionary Cultural Relics during the 14th Five-Year Plan Period” and the “Project for the Inheritance and Development of Excellent Traditional Chinese Culture,” red resources have been incorporated into the national cultural strategy system, forming an institutional closed loop with financial guarantees, legal construction, and evaluation mechanisms. Red culture is no longer a symbolic existence but is embedded within policy systems such as education, cultural tourism, and urban-rural construction, assuming the dual functions of governance concepts and social mobilization. At the level of grassroots governance, various localities have transformed red resources into institutional tools for organizational practice. For example, the “Red Gene Inheritance Project” in Ganzhou, Jiangxi, combines red education with Party building at the grassroots level, and the “Red Organizational Life Hall” in Xingguo County has become a functional venue for branch construction. Through institutionalized means, red resources are activated, enhancing the political cohesion and cultural affinity of governance units. Cadre education, as a key node in institutional construction, plays an intermediary role in the transformation of red resources. The China Executive Leadership Academy Jinggangshan, the China Executive Leadership Academy Yan’an, and the Guizhou Zunyi Executive Leadership Academy have formed standardized curricula, case libraries, and evaluation systems, ensuring that red culture education achieves goal orientation, process control, and outcome evaluation within an institutional space. Through systematic training, the cadre group constructs political identification, forming a dual integration of red spirit and governance capacity. The supply mechanism for red culture has extended to the governance of urban and rural spaces. For instance, Zunyi City in Guizhou has incorporated red culture into local legislation, forming rigid constraints and a continuous supply mechanism; cities like Chongqing, through “red space planning,” guide the public cultural service system to integrate the connotation of the Long March spirit, promoting the construction of “institutional cultural spaces.” This institutionalization process strengthens the functional expression of cultural governance in spatial contexts.

红色资源的制度转化起始于宏观政策导向。自《革命文物保护利用“十四五”专项规划》《中华优秀传统文化传承发展工程》发布以来，红色资源被纳入国家文化战略体系，并与财政保障、法规建设、评估机制形成制度闭环。红色文化不再是象征性存在，而是内嵌于教育、文旅、城乡建设等政策系统中，承担起治理理念与社会动员的双重功能。在基层治理层面，各地将红色资源转化为组织实践的制度工具。如江西赣州“红色基因传承工程”将红色教育与基层党建相结合，兴国县“红色组织生活馆”成为支部建设的功能性场所。通过制度化手段激活红色资源，增强治理单元的政治凝聚力与文化亲和力。干部教育作为制度构建的关键节点，在红色资源转化中发挥中介作用。中国井冈山干部学院、中国延安干部学院、贵州遵义干部学院等已形成标准化课程、案例库、评估体系，确保红色文化教育在制度性空间中实现目标导向、过程控制与结果评估。干部群体通过系统培训构建政治认同，形成红色精神与治理能力的双重融合。红色文化供给机制已延展至城乡空间治理。如贵州遵义市将红色文化纳入地方立法，形成刚性约束与持续供给机制；重庆等地通过“红色空间规划”，引导公共文化服务体系融入长征精神内涵，推动“制度性文化空间”建设。这一制度化过程强化了文化治理在空间场景中的功能性表达。

Institutional transformation has freed red cultural resources from their symbolic, festival-oriented, and temporary role, redirecting them toward normalization, systematization, and functionalization. Within this logic, the transmission of organizational capacity is not merely commemoration and inheritance, but a practical pathway for optimizing the governance system and reshaping institutional logic.

制度转化使红色资源摆脱了象征性、节庆性、临时性的角色定位，转向常态化、体系化、功能化方向发展。在这一逻辑中，组织力的传承不仅是纪念与继承，更是治理体系优化与制度逻辑重塑的现实路径。

(3) The Reproduction of Red Culture in Digital Narrative Space

（三）数字叙事空间中的红色文化再生产

As one of the core elements of red culture, the Long March spirit is being continuously reproduced in the context of highly developed digital media, and its pathways of dissemination, cognitive structures, and emotional construction are undergoing profound restructuring. In digital narrative space, red culture is no longer dominated by linear narration and fixed meaning; instead, under the influence of interactive communication, user participation, and algorithmic logic, it achieves diverse expression and dynamic evolution. This process of cultural reproduction is an important dimension for enhancing the communicative power of the Long March spirit in the New Era.

长征精神作为红色文化核心元素之一，在数字媒介高度发展的语境中被不断再生产，其传播路径、认知结构和情感建构正在经历深刻重构。在数字叙事空间中，红色文化不再以线性叙述和固定意义为主导，而是在交互传播、用户参与和算法逻辑的作用下，实现多元表达与动态演绎。这一文化再生产过程，是新时代长征精神传播力提升的重要维度。

The logic of digital narrative not only changes the forms of expression of red culture but also reshapes its reception mechanisms. With the help of media technologies such as short-video platforms, virtual reality, and interactive games, the performance form of red culture shifts from "telling" to "co-performing," from "education" to "participation," forming a contextualized and immersive communication structure. For example, projects such as "Cloud Tour of the Long March Road" and "Red Army VR Battles" enhance users' sense of presence and immersion through spatial restoration and task simulation, enabling the Long March spirit to gain concrete and perceptible experience in digital contexts.

数字叙事的逻辑不仅改变了红色文化的表现形式，更重塑了其接受机制。借助短视频平台、虚拟现实、互动游戏等媒介技术，红色文化的展演形式从“讲述”转向“共演”，从“教育”转向“参与”，形成了情境化、沉浸式的传播结构。例如“云游长征路”“红军VR战役”等项目，通过空间还原与任务模拟，增强用户的临场感与代入感，使长征精神在数字情境中获得具体可感的体验。

On digital platforms, "secondary creation" of red content has become an important mode of cultural reproduction. University youth groups, through video editing, dubbing imitation, virtual reconstruction, and other means, transform red memory into content with entertainment value, communicative power, and resonance, stimulating the possibility of cultural identity and intergenerational transmission. This bottom-up content production mechanism gives red culture a "reinterpretive" logic of dissemination in new media space. The digital reproduction of red culture also involves a tension between authority and diversity. On one hand, mainstream media and government platforms construct authoritative narrative frameworks by strengthening technical means and discourse norms; on the other hand, folk creators and user groups, through discourse deconstruction and re-creation, expand the aesthetic forms and social issue coverage of red culture. This interactive tension enables the dissemination of the Long March spirit to maintain historical seriousness while also possessing the flexibility and adaptability of contemporary communication.

在数字平台上，红色内容的“二次创作”成为文化再生产的重要方式。高校青年群体通过视频剪辑、配音模仿、虚拟再现等方式，将红色记忆转化为具有娱乐性、传播力和共鸣感的内容，激发文化认同与代际传播的可能性。这种由下而上的内容生产机制，使红色文化在新媒介空间中获得了“再阐释”的传播逻辑。红色文化的数字再生产，也涉及权威性与多样性的张力博弈。一方面，主流媒体与政务平台通过强化技术手段与话语规范，构建权威叙事框架；另一方面，民间创作者与用户群体通过话语解构与再创意，拓展红色文化的审美形式与社会议题覆盖面。这种互动张力使长征精神的传播在保持历史严肃性的同时，也具备了时代传播的灵活性与适应性。

Theoretically, the reproduction of red culture in digital space can be seen as a symbolic re-creation within the "ritual view of communication." Digital ritual scenes and repetitive content production continuously activate, memorize, perceive, and identify with the Long March spirit in the everyday media environment, forming a mechanism of spiritual dissemination empowered by technological media. In the contemporary communication ecology, digital media is not merely a tool but a field for meaning construction. The digital reproduction of red culture is not a simple process of translation, but a deep restructuring of communication structures, cultural logic, and social psychology. This restructuring not only expands the audience boundaries of the Long March spirit but also reshapes its narrative energy and cultural vitality.

从理论上看，红色文化在数字空间的再生产可被视为“传播仪式观”中的象征再创造。数字化的仪式场景与重复性内容生产，使长征精神在日常化的媒介环境中不断被激活、记忆、感知与认同，形成技术媒介赋能下的精神传播机制。在当代传播生态中，数字媒介不仅是工具，更是意义建构的场域。红色文化的数字再生产并非简单转译过程，而是一次传播结构、文化逻辑、社会心理的深层重构。这种重构不仅扩大了长征精神的受众边界，也重塑了其叙事能量与文化生命力。

(4) The Re-Practice of Spirit in Social Coordination and Public Action

（四）社会协同与公共行动中的精神再实践

The action capacity embodied by the Long March spirit is rooted in the high unity of collective will and goal orientation. In the context of the New Era, this action capacity, through social coordination mechanisms and in the process of co-construction and shared benefit among multiple subjects, is transformed into a practical logic that promotes social participation, public coordination, and collective governance. The red spirit leaps from historical memory to a guide for action, activating social forces in real life and promoting the construction and operation of multi-domain communities.

长征精神体现的行动力，根植于集体意志与目标导向的高度统一。在新时代背景下，这种行动力通过社会协同机制，在多元主体的共建共享过程中，转化为促进社会参与、公共协同与集体治理的实践逻辑。红色精神从历史记忆跃迁为行动指南，在现实生活中激活社会力量，推动多领域共同体的建设与运行。

Within the social organization system, the Long March spirit is being transformed into an important component of organizational culture and operational methods. Various social organizations, such as youth volunteer groups, community self-governing organizations, and professional service agencies, establish an operational logic based on collectivism by introducing a dual structure of "red guidance + coordination mechanism." Practices such as "red property management," "vanguard building units," and "youth vanguard posts" embed the red spirit into the urban grassroots governance and community service system, strengthening citizens' sense of responsibility and action identity. At the level of public action, the red spirit has become a value-guiding basis for major social actions such as disaster relief, public welfare activities, and rural revitalization. For example, during the 2021 flood in Zhengzhou, Henan Province, multiple volunteer teams cited the slogan "the Long March spirit fears no sacrifice and no hardship" to rally the masses for rescue, reflecting the real-world transformation of spiritual resources into social agency. The role of the Long March spirit in public action is not a symbolic slogan but provides participants with a framework of meaning and psychological support for sustained action.

在社会组织系统中，长征精神正被转化为组织文化与运作方式的重要组成部分。各类社会组织，如青年志愿团体、社区自治组织、专业服务机构等，通过引入“红色引导+协同机制”的双元结构，建立以集体主义为基础的运作逻辑。如“红色物业”“先锋楼栋”“青年先锋岗”等做法，将红色精神嵌入到城市基层治理与社区服务体系中，强化公民责任感与行动认同。公共行动层面，红色精神已成为灾害救援、公益活动、乡村振兴等重大社会行动的价值引领依据。例如在2021年河南郑州洪灾中，多支志愿队伍引用“长征精神不怕牺牲、不畏艰难”的口号，凝聚群众力量参与救援，体现了精神资源向社会能动性的现实转换。长征精神在公共行动中的作用，并非象征化口号，而是为参与者提供持续行动的意义框架与心理支撑。

The mechanism of coordinated governance also expands its practical dimensions under the "red +" model. Many local governments cooperate with social forces to build platforms such as "red deliberation halls" and "red volunteer alliances," constructing multi-party coordination structures for joint discussion, joint construction, and joint governance. This process promotes the transformation of government governance logic from one-way supply to a coordination network, while also embedding the Long March spirit into institutionalized participation processes, exerting the dual efficacy of value coordination and emotional cohesion. In the interaction between universities and communities, red-themed social practices build a bridge between academia and reality. Activities such as the "Retracing the Long March Road" study tour and the "Red Culture Dissemination" volunteer project promote the establishment of genuine interactive relationships between young students and local communities. This embedded action not only reshapes the social identity of young students but also makes the Long March spirit a fusion node for participatory education and social reconstruction.

协同治理机制亦在“红色+”模式下拓展实践维度。许多地方政府与社会力量合作，共建“红色议事厅”“红色志愿联盟”等平台，构建共议、共建、共治的多方协同结构。这一过程推动了政府治理逻辑从单向供给向协同网络转型，同时也使长征精神嵌入到制度化参与流程中，发挥价值协调与情感凝聚的双重效能。在高校与社区互动中，红色主题社会实践构建起学术与现实之间的桥梁。诸如“重走长征路”研学活动、“红色文化传播”志愿项目，推动青年学生与地方社区建立真实互动关系。这种嵌入式行动不仅重塑了青年学生的社会认同，也使长征精神成为参与式教育与社会重构的融合节点。

The re-practice of the Long March spirit is manifested not only in the reenactment of historical situations but also in the participatory structures and organizational logic within real social mechanisms. Through social coordination and public action, the action capacity of the Long March spirit has gained institutional support, platform backing, and a concretized form of group practice, demonstrating its dynamic value in social construction in the New Era.

长征精神的再实践，不仅表现为历史情境的复现，更体现为现实社会机制中的参与结构与组织逻辑。通过社会协同与公共行动，长征精神的行动力获得了制度依托、平台支撑与群体实践的现实化形态，展现出其在新时代社会构建中的能动价值。

(5) Emotional Scenes and Value Experience in the Integration of Red Culture and Tourism

（五）红色文旅融合中的情感场景与价值体验

The cohesive power of the red spirit is not only reflected in institutional structures and organizational systems but is more deeply integrated into the emotional scenes and immersive experiences constructed by the integration of red culture and tourism. As a trigger for emotional identification and a conductor for value construction, red culture-tourism integration is becoming an "emotional mobilization field" and "memory experience field" for carrying forward the Long March spirit in the New Era.

红色精神的凝聚力不仅体现于制度结构与组织系统中，更深层地融入了文旅融合所构建的情感场景与沉浸体验之中。作为情感认同的触发器与价值建构的传导器，红色文旅正成为新时代长征精神传承的“情感动员场”与“记忆体验场”。

Red cultural scenic spots along the Long March route are gradually transforming from a "sightseeing" type to an "experiential" type. In this process, the "culture + technology + tourism" integration model is widely adopted. For example, the Zunyi Conference Memorial Hall uses AR interaction and immersive performances to reconstruct the atmosphere of the meeting site, enabling visitors to understand the difficulty of political decision-making through "being on the scene"; the Yudu Long March Departure Site scenic spot introduces interactive theaters and live-action red drama performances to enhance visitors' sense of immersion and emotional resonance. One of the core functions of red culture-tourism integration is the construction of emotional scenes. Unlike rational, didactic propaganda, contextualized expression strategies are more likely to trigger identification responses. Through storytelling, role-playing, ritual participation, and other means, the red spirit is activated as a "perceptible value order." This value order not only forms meaningful resonance at the individual level of visitors but also promotes the social dissemination of "symbolic identification" at the collective level. At the same time, red culture-tourism integration emphasizes the unity of value guidance and aesthetic expression. Through content planning, thematic design, and visual symbol construction, it achieves an aestheticized re-presentation of the core values of the Long March spirit. For instance, the "Long March Cultural Route" project integrates Mao Zedong's poems, Red Army stories, straw sandal elements, and others into the visual system, forming a unique red aesthetic style. This aesthetic expression method enhances the spiritual orientation and inner appeal during the cultural consumption process.

长征沿线的红色文化景区正逐步由“观光型”向“体验型”转变。在这一过程中，“文化+科技+旅游”的融合模式被广泛采用。如遵义会议纪念馆通过AR互动、沉浸式演出重构会议现场氛围，使游客在“身临其境”中理解政治决策的艰难；于都长征出发地景区引入互动剧场、实景红剧演绎，强化游客的代入感与情感共鸣。红色文旅的核心功能之一是构建情感场景，它不同于理性说教式宣传，情境化表达策略更容易引发认同反应。通过故事叙述、角色体验、仪式参与等方式，红色精神被激活为一种“可感知的价值秩序”。这种价值秩序不仅在游客个体层面形成意义共鸣，也在集体层面促成了“象征性认同”的社会传播。同时，红色文旅融合注重价值引导与审美表达的统一。通过内容策划、主题设计与视觉符号构建，实现对长征精神核心价值的审美化再呈现。如“长征文化线路”项目中将毛泽东诗词、红军故事、草鞋元素等融入视觉系统，形成独特的红色审美风格。这种审美表达方式增强了文化消费过程中的精神指向性与内在感染力。

Cultural tourism experience is not only a form of cultural consumption, but also a social practice in which the public engages in value negotiation and identity construction. In the process of visiting, interacting, taking souvenirs, and sharing, many participants internalize the red spirit as part of their own life cognition, reflecting a transformation of identity from “tourist” to “member of a spiritual community.” This process of identity transformation helps to build emotional bonds and value consensus among multiple subjects. The communication effect of red cultural tourism also benefits from the secondary amplification of digital platforms. Short-video platforms and graphic social media have become important channels for the “online re-dissemination” of red tourist sites, enabling emotional experiences to transcend the limitations of the physical site and enter a broader online field. In the process of secondary creation, cultural tourism content is continuously re-signified and transformed, and the Long March spirit enters mass culture and daily life through this decentralized process.

文旅体验不仅是文化消费行为，更是公众进行价值协商与身份建构的社会实践。许多参与者在参观、互动、留念、分享的过程中，将红色精神内化为自身生活认知的一部分，体现了从“游客”向“精神共同体成员”的身份转化。这种身份转换过程，有助于构建多元主体间的情感联结与价值共识。红色文旅的传播效果亦受益于数字平台的二次放大。短视频平台、图文社交媒体成为红色景区“在线再传播”的重要通道，使情感体验得以超越现场局限，进入更广泛的网络场域。文旅内容在二次创作中被不断赋义与转化，长征精神则通过这种去中心化过程进入大众文化与日常生活之中。

Therefore, the integration of red culture and tourism is not only an industrial form combining economy and culture, but also an effective path for the Long March spirit to achieve re-embedding at the level of life scenes and emotions in the New Era. In this process, the red spirit completes its transformation from political discourse to life experience, and from historical narrative to contemporary identification, demonstrating its enduring vitality and broad social appeal.

因此，红色文旅融合不仅是经济与文化结合的产业形态，更是新时代长征精神在生活场景与情感层面完成再嵌入的有效路径。在这一过程中，红色精神完成了从政治话语向生活体验、从历史叙述向现实认同的转化，彰显出其持久的生命力与广泛的社会感召力。

Conclusion: The Developmental Path from Spiritual Resource to Modern Construction

结语：从精神资源到现代构建的发展之路

As a highly condensed spiritual achievement in the CPC’s century-long struggle, the Long March spirit not only carries the historical memory of the Chinese nation forging glory amid hardship, but also plays a generative practical function in the national development system of the New Era. It has transcended the category of static historical commemoration and been transformed into the cultural gene of institutional design, the guiding path of ideological education, the value logic of social action, and the spiritual support of national narrative. This article conducts a systematic study of the theoretical evolution, practical paths, and contemporary value of the Long March spirit in the New Era, revealing its comprehensive mechanism of action at the levels of belief formation, organizational construction, social action, cultural dissemination, and value cohesion. In the context of the New Era, the Long March spirit not only continues the spiritual foundation of revolutionary idealism, but also achieves dynamic embedding in the institutional system, cultural structure, and social operational logic, becoming an important spiritual force driving the modernization process of socialism with Chinese characteristics.

长征精神作为中国共产党百余年奋斗历程中高度凝练的精神成果，不仅承载着中华民族在苦难中铸就辉煌的历史记忆，更在新时代国家发展体系中发挥着生成性的现实功能。它已超越静态的历史纪念范畴，转化为制度设计的文化基因、思想教育的引领路径、社会行动的价值逻辑与国家叙事的精神支撑。本文围绕新时代长征精神的理论演进、实践路径与时代价值展开系统研究，揭示了其在信仰塑造、组织建构、社会行动、文化传播与价值凝聚等层面的综合作用机制。长征精神在新时代语境中，不仅延续了革命理想主义的精神底色，更在制度体系、文化结构与社会运行逻辑中实现了动态嵌入，成为推动中国特色社会主义现代化进程的重要精神力量。

Looking ahead, the contemporary expression of the Long March spirit should further transcend ritualized communication and symbolic representation, and be deeply integrated into the overall layout of the national governance system, cultural innovation system, and international communication system. By strengthening the internal coherence of its institutional logic, cultural logic, and civilizational logic, and promoting the transformation of spiritual resources into governance concepts, social actions, and civilizational exchanges, the Long March spirit will continuously radiate new vitality in China’s development practice in the New Era. Only through this two-way interaction between history and reality, tradition and modernity, can the Long March spirit truly complete its leap from red memory to civilizational resource, and from national spirit to global value, providing lasting ideological impetus and cultural support for the great rejuvenation of the Chinese nation.

展望未来，长征精神的当代表达应进一步超越仪式化传播与符号化再现，深度融入国家治理体系、文化创新体系与国际传播体系的总体布局。通过强化其制度逻辑、文化逻辑与文明逻辑的内在贯通，推动精神资源向治理理念、社会行动与文明交流的转化，使长征精神在新时代中国的发展实践中不断焕发新的生命力。唯有在这种历史与现实、传统与现代的双向互动中，长征精神才能真正完成从红色记忆到文明资源、从民族精神到全球价值的跃迁，为实现中华民族伟大复兴提供持久的思想动力与文化支撑。

About the authors: Zhu Hong, Professor and Doctoral Supervisor at the School of Journalism and Communication, Nanchang University; Li Wenjia, Lecturer at the School of Music, Jiangxi Normal University, and Doctoral Candidate at Nanchang University.

作者简介：朱虹，南昌大学新闻传播学院教授、博士生导师；黎文嘉，江西师范大学音乐学院讲师，南昌大学博士研究生。